Event Marketing Manager

6 days ago

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WriteWise

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WriteWise is a modern risk transfer platform that aims to reduce health insurance costs in the U. S. by addressing drug costs, a rapidly rising expense in healthcare. Using a proprietary underwriting engine, WriteWise offers unique insurance products to contain pharmacy-related costs, providing protection against rising utilization and specialty costs while ensuring quality pharmacy coverage for employees at a lower price. The company connects various stakeholders in the insurance ecosystem, such as carriers, pharmacy benefit managers, and employers, to foster comprehensive solutions that enhance healthcare affordability and compliance with essential health standards.

PMPM Guarantees

2 - 10 employees

Founded 2023

⚕️ Healthcare Insurance

💳 Fintech

☁️ SaaS

📋 Description

• Lead Field Marketing & Events strategies that support revenue teams by driving pipeline creation, deal acceleration and revenue growth. • Develop the Field Marketing & Events program from the ground up, bringing discipline, best practices and rigor to create consistency & scale. • Partner closely with sales leaders to develop a strategy that supports strong quarterly pipeline goals; advocate for what sales needs and keep sales informed on marketing priorities. • Own and be accountable for achieving ambitious targets related to field and event effort. • Continuously evaluate the performance and ROI of programs; adjust strategy and optimize program investments accordingly. • Champion a data-driven and metrics-focused approach to events, ensuring that decisions are informed by data, insights and performance tracking. • Collaborate with cross-functional teams (Sales, Channel, Product Marketing & Growth) to define GTM plans, improve processes and ensure tight alignment on goals and execution.

🎯 Requirements

• 6+ years of relevant experience with in-house and sponsored third-party events. • A significant amount of these years of experience in B2B. • A strong presenter with an ability to command an audience and work with executives. • Strong business acumen and analytical skills. • Ability to travel up to 30% of the time.