Marketing Operations Consultant

September 28

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WRS Health

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Practice Management solutions • Web based ambulatory EHR solutions • ONC-ATCB certified • Specialty based EHR • CCHIT certified

201 - 500

Description

• Designing, implementing, and optimizing marketing automation strategies to enhance efforts and drive growth • Collaborate with teams to build automated marketing campaigns, analyze trends, and deliver actionable insights • Design comprehensive marketing automation strategies that align with business objectives • Develop and configure advanced automation workflows • Manage marketing automation platforms such as Hubspot • Create reports and dashboards in HubSpot to track client KPIs • Build and manage email marketing approach from segmentation to execution • Monitor and analyze campaign performance, providing insights for optimization • Stay up-to-date with industry trends, emerging technologies, and best practices in marketing automation.

Requirements

• Technical experience with IT systems and marketing automation platforms, specifically Hubspot • At least 5 years of experience in marketing roles, with significant experience in the SaaS industry, marketing operations and project management • Has strong foundation and proficient in marketing automation technologies • High level of expertise on the HubSpot platform (sales, service, marketing, CMS) • Experience working with Marketing, Sales, and Customer Service teams • Hubspot certifications is highly preferred • Advanced database management and data visualization skills • Strong analytical skills and able to understand data on a statistical perspective translating it into actionable insights • Solid understanding of customer journey mapping and business processes • Goal-oriented with exceptional problem-solving and reasoning skills • Excellent project management skills with the ability to lead multiple projects simultaneously. • Strong communication skills and knows how to ask the right question and put that into system