Lifecycle Email Operations Marketing Associate

March 14

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Ziff Davis

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Ziff Davis is a multi-billion dollar digital media and internet company, home to over 40 leading brands in technology, shopping, gaming and entertainment, connectivity, health and wellness, cybersecurity, and martech. With a focus on mergers and acquisitions, Ziff Davis has deployed around $3 billion in capital, leveraging its deep industry knowledge, technological expertise, and investment acumen. The company is committed to corporate responsibility, emphasizing diversity, equity, and inclusion, as well as environmental, social, and governance practices. Ziff Davis serves millions of customers worldwide, offering a diverse range of digital media and internet services.

Technology • Shopping • Gaming and Entertainment • Connectivity • Health

1001 - 5000 employees

Founded 1927

📱 Media

💰 $650M Post-IPO Debt on 2017-06

📋 Description

•Responsible for managing email marketing campaigns, CRM strategy, and automation processes. •Drive customer engagement, regulatory compliance, and retention. •Execute and optimize email communications within HubSpot. •Create personalized email templates, workflows, and automation sequences. •Use A/B testing, segmentation, and reporting to refine email content, frequency, and targeting. •Develop and manage HubSpot workflows to automate customer journeys. •Track and report on the effectiveness of email campaigns and CRM activities. •Maintain and optimize HubSpot CRM for clean and actionable data.

🎯 Requirements

•Bachelor’s degree in marketing, business, data analytics, or a related field preferred. •2-3 years experience in email marketing or a related role. •Proven experience in HubSpot is a must. •In-depth knowledge of HubSpot tools (Marketing Hub, CRM, Email). •Familiarity with other marketing tools, analytics platform, and integrations with HubSpot is a plus. •Experience designing email templates and working with design teams to produce visually appealing, mobile-friendly assets aligned with brand standards. •Skilled in data analysis and comfortable with A/B testing methodologies to continuously optimize performance. •High level of accuracy in configuring and executing campaigns, with strong organizational skills to manage multiple projects simultaneously. •Ability to troubleshoot technical issues with automation tools and adapt to changes or upgrades in software functionality. •Excellent written and verbal communication skills for effective cross-team collaboration and clear reporting.