Federal Marketing Manager

2 days ago

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Absolute Security

WebsiteLinkedInAll Job Openings

Endpoint Security • Endpoint Visibility • Self-healing Endpoint • Data Risk Management • IT Asset Management

501 - 1000 employees

Founded 1993

🔐 Security

🔒 Cybersecurity

🏢 Enterprise

Description

• Drive pipeline within the Federal government segment by managing brand awareness and demand generation campaigns • Develop and execute federal demand and lead generation campaigns utilizing various tactics • Work cross-functionally with stakeholders including sales and marketing • Conduct regular public sector pipeline reviews and develop supportive campaigns • Track federal marketing program and event budget and results to provide insights for improvement • Contribute to a positive and collaborative environment that encourages information sharing • Protect the security and privacy of Absolute and its customers

Requirements

• 5+ years of experience developing and optimizing marketing programs and running omni-channel marketing campaigns • Experience marketing cybersecurity to the U.S. public sector required. Both state + local and federal experience is preferred. • Demonstrated proficiency with digital and offline marketing tactics including, but not limited to events, email, paid social, website, SEO, and content syndication • Experience writing and creating campaign assets with excellent written and verbal communication skills • Excellent project management and presentation skills • Experience managing budget, including allocation and optimization • ABM and partner experience a plus • Highly adaptable to changing priorities • Can work independently with minimal supervision • Proven ability to meet/exceed goals • Up to date with the latest digital marketing trends, marketing operations tools and best practices