Senior Media Buyer - Direct & Programmatic Investment

February 15

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Ad Results Media

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ARM is a full-service agency that specializes in audio media. We plan, buy, create, and measure ad campaigns across podcasts, streaming audio, terrestrial and satellite radio and YouTube.

Radio Advertising • Podcast Advertising • Ecommerce Marketing • Influener Marketing • Marketing Strategy

51 - 200 employees

📋 Description

• The individual will educate both internal teams and external clients on the benefits of streaming audio and data-driven biddable media. • A trusted subject matter expert in streaming audio (direct and programmatic), with the ability to develop strategies that capitalize on the benefits of the channel. • A strong direct negotiator with a hunger for winning negotiations that are advantageous to the agency and clients. • Monitor campaign performance and optimize effectively, communicating results to stakeholders. • Foster new and strengthen current relationships with vendors and publishers. • Keep up with innovative programmatic technology trends to retain agency’s reputation as a leader in the space. • Collaborate with internal teams to drive full-funnel KPIs for clients.

🎯 Requirements

• 3-5+ years of work experience in media, marketing, or advertising, with strong experience buying direct, trading campaigns, leveraging yield optimization, and using DSP console systems such as DV360, The Trade Desk, AdsWizz, etc. • An understanding of the programmatic landscape, with knowledge of 3rd party data and brand safety vendors (LiveRamp, Comscore, Bluekai etc.) and their benefits. • Experience working with 3rd party pixel tracking and audience-based buying methodologies. • Experience in fostering strong relationships with direct sales community and building non-platform-based campaigns. • Self-starter, industrious and strong critical thinking skills • Experience working with 3rd party reporting tools and a keen sense for data-based optimization. • A team player attitude is paramount; a curious nature and a willingness to dive in. • High proficiency with Microsoft Office, Excel, and GSuite products. • Strong numerical aptitude and accuracy. • Deadline-oriented, being able to manage deadlines both with clients and internal stakeholders. • Highly organized, detail-oriented, and able to perform detailed tasks with accuracy • An active listener who is engaged towards understanding the task at hand. • Confident demeanor, but also understanding when to ask for help and clarification. • Strong sense of teamwork and willingness to collaborate cross-functionally.