Content Writer

Yesterday

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Logo of Amplēo

Amplēo

CFO Services • Restructuring/Turnarounds • HR Services • Quality of Earnings • Fractional CHRO

51 - 200 employees

Founded 25yrs & counting

🤝 B2B

🎯 Recruitment

☁️ SaaS

Description

• Write, edit, and optimize content for web, social media, and email campaigns, ensuring it is engaging, SEO-friendly, and reflective of each client’s brand voice. • Work closely with clients to understand their objectives, target audience, and industry, and create custom content strategies that address their unique needs. • Create and manage content for client social media platforms (LinkedIn, Instagram, Facebook, Twitter) to boost engagement and brand visibility. • Develop compelling email campaigns designed to drive open rates, clicks, and conversions. • Conduct keyword research and implement SEO strategies to improve client website performance and search visibility. • Plan, organize, and manage content calendars for multiple clients, ensuring deadlines are met and content is consistent across platforms. • Serve as the primary point of contact for assigned clients, providing updates, performance insights, and recommendations for improvement. • Use tools such as Google Analytics and SEMrush to monitor and report on content performance, offering data-driven insights to optimize strategies. • Implement A/B tests to evaluate the effectiveness of different content strategies and optimize client campaigns. • Quickly adapt strategies and content to suit a variety of industries and client needs.

Requirements

• Proven ability to create engaging content for web, social media, and email. • Strong understanding of SEO best practices and digital marketing strategies. • Proficiency with CMS platforms, social media management tools, and email marketing software. • Experience with analytics tools like Google Analytics, SEMrush, and social media insights to track performance and optimize content. • Excellent client communication and project management skills, with the ability to manage multiple clients and meet deadlines.

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