Marketing Operations Manager

October 22

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Description

• As a Marketing Operations Manager, you will optimize our marketing operations foundation. • You will manage cross-functional projects in a fast-paced environment. • Make predictions about the sales and marketing pipeline quality. • Provide continuous support across lead and campaign management, email development, marketing operations, and operational strategy. • Measure success by audience database KPIs and business pipeline targets. • Responsible for operational processes, systems, and frameworks to streamline workflows. • Support the optimization of our current tech stack. • Adhere to data privacy best practices and laws (GDPR, CCPA, etc.). • Provide ongoing support for lead scoring and funnel management. • Support email campaign management and performance tracking. • Offer assistance for sales-related tools and ensure seamless operation. • Create and maintain comprehensive documentation and provide resources for team training. • Provide ongoing strategic insights to align marketing efforts with business goals. • Establish robust reporting mechanisms to measure and analyze marketing campaign effectiveness.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field. • 5-7 years of experience in marketing operations or a related role. • Expert marketing operations proficiency with HubSpot required. • Working knowledge of Warmly, Gong, ZoomInfo, Chilipiper or similar sales and martech platforms. • ABM platform knowledge is a plus. • Understanding of marketing attribution models. • Attention to detail with a focus on root cause analysis. • Strategic problem solving and critical thinking at a systems level across people, processes, and technology in a dynamic environment. • Excellent written and verbal communication skills. • An “always learning” mindset, staying up-to-date with the latest trends and developments in sales and marketing technologies. • Ability to manage multiple projects simultaneously and work collaboratively across teams. • Past experience leveraging AI and technology to enhance marketing operations and customer experience is a plus. • Full professional fluency in English. • Ability to work async and collaborate with multiple teams at once across time zones.