Growth Manager

October 15

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Awesome Motive, Inc.

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Description

• Are you a data-driven change agent who can weave user insights into compelling campaigns and drive measurable growth? • If leading growth initiatives to drive business impact excite you, let's connect! • We are Awesome Motive, the company behind popular web apps and business tools like All in One SEO (AIOSEO), OptinMonster, MonsterInsights, WPForms, and many others. • Over 25 million websites use our tools to get more traffic, subscribers, and sales. • We're passionate about helping Small Businesses Grow & Compete with the Big Guys, and we believe marketing plays a crucial role in delivering on that promise. • This is your chance to join a dynamic team and lead strategic initiatives across marketing channels to acquire, engage, and retain users. • You'll wear many hats – strategist, analyst, campaign champion – all aimed at one goal: accelerating our growth to reach more small businesses. • Interested in applying? • Please read/follow the next steps outlined in "How to Apply" at the bottom of this listing. • Attention to detail is one of our core values! This is your chance to stand out :) • To love this role, here’s the type of person you are: • You can leverage imperfect data to create and execute winning digital marketing campaigns and funnels. • You’re extremely self-driven and curious to find creative answers to complex questions. • You’re comfortable seeing the big picture and how the small details get you there. • You love to create systems, tools, and processes for others where they don’t already exist. • You have a passion for digital marketing and customer acquisition.

Requirements

• Relevant experience: With over 4 years of experience in growth marketing for product-led/ freemium SaaS, ideally in the B2B/SMB space, you have achieved direct business growth impact through successful growth initiatives. • SEO & Content Marketing: You are well-versed in best practices for SEO in marketing site content, including blog posts. You are fluent in other commonly used tools such as Semrush, Clearscope, and Ahrefs. • Copywriting: You have strong personal experience with copywriting, as well as leading and reviewing the work of copywriters. Your expertise in hiring and managing copywriters will be invaluable. • Email Marketing: You can demonstrate and teach best practices within email marketing, from crafting individual emails to creating complete targeted campaigns and evaluating effectiveness to drive improvement over time. You must have personally written and iterated upon multiple email campaigns for SaaS products. • CRO / Funnels / Testing & Optimization: You must have expertise in best practices for SaaS products. Knowledge and experience in pricing page tests, countdown timers, popups, etc., is required. • PPC / Paid Advertising: You have experience in Google Ads, Facebook Ads, and Google Search Console for PPC. • Affiliates & Partnerships: You know how to build and maintain partnership relationships. You have managed an affiliate program. • Data & Analytics: You are experienced in using GA (preferably GA4), and digital marketing channels. • Bonus points if you also have: • You have experience working in the admin area of self-hosted WordPress sites as a site owner/developer/etc. • You have experience with support specifically for WordPress. • You have trained managers and had managers as direct reports.

Benefits

• Competitive Salary. • Term Life Insurance and Accidental Death & Dismemberment for all full-time team members during their employment. • Health, Dental, and Vision Insurance benefits for full-time U.S. employees. • Health Insurance benefits for all employees in India, Pakistan, Brazil, Philippines, Ukraine, Poland, Romania, Nepal, Kenya, Mexico, Nigeria, Spain & Jamaica. • Work from your home. We’re spread out all over the world – United States, Canada, Ukraine, India, Pakistan, Singapore, and more. • Flexible PTO after 90 days of employment. We encourage employees to take the time they need for a vacation, stay healthy, and spend time with friends and family. • Holidays (based on your location). • Paid maternity and paternity leave. • We happily provide or reimburse software you’ll need as well as books or courses that promote continued learning. • We cover all costs of company travel (including our annual all-company retreat and mini-team meetups). • Additional Perks include AM Welcome Box for new team members, Yearly Anniversary Gifts, and Technology Stipend each work anniversary. • We give you the opportunity to solve challenging and meaningful problems that make a difference. • Ability to work with some of the best people in the business through frequent, if not daily, interactions. • And in case you were wondering: no politics, no b.s., and no jerks.