Director of Product Marketing

February 24

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Benchmark

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Benchmark is a global product realization services company that specializes in providing comprehensive solutions in advanced computing, commercial aerospace, defense, medical technologies, and semiconductor capital equipment. The company offers a range of services from design engineering and precision machining to full-system electronic assembly and lifecycle management, ensuring reliable support for innovative products in demanding markets. With a collaborative approach that leverages cross-functional teams, Benchmark aims to be a trusted partner in delivering customized solutions tailored to complex challenges.

Advanced Technology • Design Engineering • Manufacturing • Order Fulfillment • Design

10,000+ employees

Founded 1979

🚀 Aerospace

⚕️ Healthcare Insurance

📋 Description

• Lead marketing efforts for K-8 English Language Development and Spanish Language Arts products and services. • Drive market positioning, messaging, and go-to-market strategies for educators, school districts, and families. • Support marketing efforts throughout the product’s lifecycle. • Develop and execute multichannel marketing strategies to drive awareness and growth. • Create persuasive positioning and messaging emphasizing product value. • Perform market research to identify opportunities and trends in education sectors. • Collaborate with teams to align marketing initiatives with educator needs. • Oversee the development of marketing and sales assets for educators.

🎯 Requirements

• 7+ years of management experience in educational publishing and marketing. • Proven track record of growing revenue-driven campaigns from strategy through to execution. • Expertise in K-8 English Language Development and Spanish Language Arts. • Strong background in market research, competitive analysis, and data-driven decision-making. • Exceptional communication and storytelling skills, with the ability to craft compelling messaging for diverse audiences. • Proven ability to collaborate cross-functionally and lead strategic initiatives from concept to execution. • Experience in digital marketing, content marketing, and sales enablement strategies. • Strong project management skills with the ability to prioritize multiple initiatives effectively and in a fast-paced environment. • Bachelor's degree in Marketing, Education, Business, or a related field (Master’s preferred). • Fluent in English and Spanish (verbal and written)

🏖️ Benefits

• Competitive salary • Benefits • Professional growth opportunities