Associate Marketing Operations Manager

5 hours ago

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Billtrust

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Outsourced Invoicing • ebilling • EBPP • EIPP • Billing Services

501 - 1000

💰 $200M Post-IPO Equity on 2021-01

Description

• Ensure marketing campaigns are executed efficiently, data is accurately tracked, and marketing tools are leveraged effectively. • Drive continuous improvement in our Marketo instance, including the development of new programs and templates, management of nurture programs, and optimization of lead scoring methodologies. • Conduct A/B testing and optimize email campaigns to improve engagement and deliverability. • Track and analyze marketing performance across various channels and present actionable insights. • Act as a custodian of Billtrust’s customer experience – ensuring prospects and customers receive the right amount of messaging. Including compliance with data and privacy regulations. • Communicate priorities, project statuses, and results clearly to leadership and the broader team. • Maintain organized documentation of marketing operations initiatives, processes, and deliverables for transparency and efficiency. • Other duties as assigned.

Requirements

• Bachelor’s degree in marketing, business, or a related field; equivalent experience will be considered. • 1-3 years of experience in marketing operations or a similar role, with a proven track record of success; experience in SaaS marketing is a plus. • Proficiency in Marketo or other marketing automation platforms and comprehensive knowledge of Salesforce. Knowledge of Demandbase or other ABM technology is a plus. • Strong analytical and problem-solving skills, with a data-driven approach and exceptional attention to detail. • Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and convey complex ideas clearly. • Understanding of marketing compliance and data privacy regulations. • Familiarity with project management tools (e.g., Asana) is preferred.

Benefits

• Work from Anywhere: Your home, a coffee shop, a company paid WeWork... you decide! • A Culture that Lives its Values: Our values are not just words or window dressing, they guide our decisions - big and small - each and every day. • Flexible Working Hours: We support your lifestyle- the results are what count. • Open PTO: Work-life balance is important. We believe in giving our employees time to truly relax and recharge. • Sabbatical: A paid leave to reward longevity and commitment to Billtrust. • Paid Parental Leave: To promote parent-child bonding and increase gender equity at home and in the workplace. • Opportunities for Growth: Professional development can take many shapes. Join one of our seven ERGs or participate in our Mentor-Mentee, and Leadership development programs- we foster an environment where all employees can grow. • Recognition: From Billtrust Bucks and CEO Shoutouts to Culture Champion and CEO Excellence Awards, our employees are recognized for hard work and outcomes achieved. • Benefits: Medical, dental, vision, 401(k) with company match, short-term and long-term disability, flexible spending accounts, HSA, and life, cancer, and AD&D insurance. • Minimal Bureaucracy: An entrepreneurial environment of ownership and accountability allows you to get work done.