Senior Director - Marketing Operations

3 days ago

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Bonterra

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Bonterra is a company that provides purpose-built software solutions designed to enhance the impact and efficiency of nonprofits, corporations, foundations, and public agencies. Their products include tools for corporate social responsibility, strategic philanthropy, employee engagement, grants management, case management, and fundraising. Bonterra empowers organizations with the software, coaching, and expertise needed to maximize their social impact and streamline their operations. The company focuses on serving changemakers aiming to improve social good, expand their supporter base, and achieve greater community outcomes.

1001 - 5000 employees

🤝 B2B

🤝 Non-profit

🌍 Social Impact

📋 Description

• Lead and optimize marketing processes, systems, and data-driven decision-making • Work cross-functionally with internal stakeholders, such as Product Marketing, Business Development, Sales, and Customer Success. • Responsible for marketing automation, budget management, campaign execution, analytics, and cross-functional collaboration to ensure marketing efficiency and effectiveness. • Oversee martech stack management, compliance and globalization efforts as necessary. • Drive strategic marketing operations initiatives: Data strategy, hygiene efforts, list segmentation and implementation. • Lead management, scoring routing and nurturing with in-depth analysis and reporting on impact to pipeline. • Database growth: expansion, enrichment and cleansing. • Lifecycle management of stage conversion movement and measurement. • Lead marketing analysis and planning, ensuring data-driven insights drive campaign strategies. • Manage budgets effectively, ensuring resources are allocated efficiently and marketing investments yield strong ROI. • Collaborate with cross-functional teams to align marketing operations with business objectives. • Monitor and enhance campaign performance through ongoing measurement, reporting, and process improvements.

🎯 Requirements

• 10+ years of experience in marketing operations, automation, and analytics • Expertise in Marketo, Gainsight, and CRM tools (e.g., Salesforce). • Strong analytical skills with experience in budget management, marketing performance tracking, and reporting. • Excellent project management and process optimization skills. • Experience working in SaaS, B2B marketing, or technology-driven environments is a plus.

🏖️ Benefits

• Generous Flexible Time Off (FTO) Policy • Up to 15 paid company holidays including some commemorating social justice events and self-care • Paid volunteer time • Resources for savings and investments • Paid parental leave • Paid sick leave • Health, vision, dental, and life insurance with additional access to health and wellness programs. • Opportunities to learn, develop, network, and connect