Marketing Data Analyst

4 days ago

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BPO2B Global Inc

WebsiteLinkedInAll Job Openings

51 - 200 employees

Description

• Play a crucial role in a high-performing, dynamic team. • Help develop and execute data-driven strategies to enhance customer loyalty and retention. • Support and collaborate with cross-functional teams across marketing, IT, and finance. • Analyze customer deciles and behaviors, as well as basket analysis. • Conduct data analysis using analytical and statistical tools such as SQL/Oracle. • Establish reporting and monitor performance to measure impact of loyalty programs. • Make hands-on changes and adjustments within the loyalty platform as requested.

Requirements

• 3+ years’ experience in Marketing Analytics or Loyalty Marketing. • Bachelor’s degree in data science, Statistics, Quantitative Economics, Mathematics, Marketing, Economics, Engineering, and Operations Research. • MS/MBA preferred. • Promotional analysis experience, specifically with Business Intelligence (BI) cubes, SQL, Tableau, or similar analysis tools. • Expert in Access queries, Excel pivot tables/V-lookups. • Exposure to Salesforce Marketing Cloud, Salesforce Commerce Cloud, and Snowflake. • Comfortable presenting highly analytical findings and translating them into business opportunities and recommendations. • Retail, e-commerce, or Pet Industry experience a plus. • Operates independently and efficiently to manage multiple projects and deadlines simultaneously and successfully, without sacrificing attention to detail. • Strong analytical skills with a proven track record of solving complex business problems through data analysis and modeling. • Ability to make sound recommendations that are backed by clear insights and clean data. • Ability to be both a self-starter and team player.