Senior Manager, Marketing Technology - Campaign Execution

November 8

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Brightspeed

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High-Speed Fiber and Fiber Broadband

1001 - 5000

💰 $500M Private Equity Round on 2023-05

Description

• Responsible for leading marketing technology strategy and managing CRM systems. • Oversee operational execution of marketing campaigns across multiple channels. • Utilize data-driven insights to optimize campaign performance and customer journeys. • Partner with cross-functional teams to align strategies for cohesive customer experiences. • Manage relationships with external vendors and oversee marketing technology budgets. • Lead and mentor a team of marketing technology specialists and CRM administrators. • Ensure compliance with data privacy regulations and implement best data governance practices.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Information Technology, or related field required. • 8+ years of experience in marketing technology, CRM systems management, and operational campaign execution within the telecommunications or related industry. • 5+ years of current experience managing large teams, projects and building structure and processes. • Proven track record of driving strategic initiatives, and achieving measurable results in a fast-paced environment. • Expertise in Marketing automation platforms, customer data platforms, CRM systems and familiarity with marketing analytics tools. • Strong analytical skills with the ability to translate data into actionable insights and strategic recommendations. • Excellent communication and interpersonal skills, with the ability to influence and collaborate effectively across all levels of the organization.

Benefits

• Competitive medical, dental, vision, and life insurance. • Employee assistance program. • 401K plan with company match. • Voluntary benefits.