Senior Manager, B2B Marketing - Marketplace

2 days ago

Apply Now

Receive Emails with Similar Jobs

Cars.com

WebsiteLinkedInAll Job Openings

Digital Marketing • Automotive Online Advertising • Automotive Industry • Mobile Marketing • Automotive Online Marketplace

1001 - 5000

Description

• The Sr. Manager, B2B Marketing is a key leader for the foundational component of our Cars Commerce platform—the Cars.com marketplace. • In this role, you will oversee B2B marketing for our marketplace listing solutions, ensuring they deliver exceptional value to our Dealer and OEM customers. • Your focus will be on enhancing customer retention and loyalty while also supporting various sales teams to drive continued growth in our customer base. • You will play an integral role in the ongoing evolution of the Cars.com value proposition, differentiation, and solutions.

Requirements

• Bachelor’s degree or equivalent work experience • 7+ years of product marketing and sales enablement experience; people management experience strongly preferred • Experience in supporting marketplace businesses strongly preferred • Problem solving skills to identify the connective tissue between customers’ business challenges, our products and solutions, and our business goals • Understanding of sales enablement and marketing automation tools like Seismic and Outreach • A collaborative mindset with the ability to sit at the intersection of many departments in our business and leverage that position to mobilize cross-functional teams to take on transformative challenges. • Analytical thinker, able to create a vision for demonstrating value propositions through a variety of marketing performance and user data, generating a wealth of Sales and Client data through team actions, and then leveraging that data to drive powerful recommendations for the business. • Excellent communication skills, with the ability to manage up, down and across • Strong written and verbal presentation skills with a confidence in speaking to large sales teams, external clients and mid-exec level. • A balance of organization and consistency with a creative flair for creating internal and external communications campaigns that drive results.

Benefits

• Medical, Dental & Vision Healthcare Plans • 401(k) with Company Match + Immediate Vesting • New Hire Stipend for Home Office Set-Up • Employee Stock Purchase Program • Generous PTO • Refuel - a service based recognition program where employees receive additional paid time away to learn grow and reset • Paid Holidays, Floating Holiday, Volunteer Day, Recharge Day