Senior Manager - Marketing Operations

19 hours ago

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Centivo

WebsiteLinkedInAll Job Openings

health benefits • health insurance • value-based care • healthcare • healthcare provider networks

201 - 500 employees

Founded 2017

⚕️ Healthcare Insurance

Description

• We exist for workers and their employers -- who are the backbone of our economy. • Our mission is to bring affordable, high-quality healthcare to the millions who struggle to pay their healthcare bills. • We are seeking a Senior Manager of Marketing Operations to lead and enhance our marketing infrastructure, processes, and analytics. • This is a key leadership role responsible for managing HubSpot, ensuring data accuracy, optimizing lead management, and driving marketing performance through strategic planning, process improvements, and cross-functional collaboration. • The ideal candidate is a strategic thinker with hands-on expertise in marketing operations, technology, and analytics, coupled with proven leadership skills.

Requirements

• 5-8+ years of experience in marketing operations, including 2+ years in a leadership role managing direct reports. • Proficient in HubSpot administration. • Strong strategic thinking with the ability to delegate tasks effectively. • Excellent interpersonal skills, with the ability to translate business needs into technical processes across marketing, sales, finance, and learning and development teams. • Proven experience in launching high-visibility marketing automation and CRM projects successfully. • Ability to prioritize and manage multiple projects simultaneously in a fast-paced environment with a high degree of detail and accuracy. • In-depth understanding of marketing technologies, including marketing automation, CRM, and analytics, with a track record of using these tools to deliver strong business outcomes. • Demonstrated experience with Account-Based Marketing (ABM) strategies and the integration of ABM with marketing technology.

Benefits

• Offers Equity • Offers Bonus