Ed-Tech Growth Specialist

December 3

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Classavo

WebsiteLinkedInAll Job Openings

Educational Technology • interactive Textbook & Coursebook Software • Proprietary Interactive Editing & Publishing Technology • LCMS (Learning Content Management Software)

11 - 50 employees

📚 Education

☁️ SaaS

🤖 Artificial Intelligence

💰 Venture Round on 2022-02

Description

• About Us: At Classavo, we’re redefining how education works for professors and students alike. We design tools that make teaching simpler and learning more engaging. • The Role: We’re looking for a highly motivated and results-driven Growth Specialist to join our team and lead user acquisition, engagement, and retention. • What You’ll Do: • Growth Strategy Development: Create and execute strategies to accelerate Classavo’s growth. • Lead Generation & Outreach: Develop and implement campaigns to attract new leads. • Analyze Data: Dive deep into data analytics to identify opportunities for growth. • Customer Journey Optimization: Improve user acquisition and engagement tactics. • Collaborate Across Teams: Work with marketing, sales, product, and customer success teams. • A/B Testing & Experimentation: Design and implement tests to optimize acquisition. • Content & Campaign Creation: Assist with creating targeted content and marketing campaigns. • Engagement & Retention: Focus on acquiring new customers and ensuring long-term engagement.

Requirements

• Experience: 3+ years in growth, marketing, or related fields (experience in SaaS or EdTech a plus). • Data-Driven: Ability to analyze data and turn insights into actionable strategies for growth. • Marketing Knowledge: Familiarity with digital marketing channels, including email campaigns, social media, SEO, content marketing, and paid ads. • Tech-Savvy: Proficiency in tools like Google Analytics, HubSpot, CRM systems, and other growth tools to track, measure, and optimize performance. • Creative & Strategic Thinking: A knack for coming up with creative growth strategies while keeping an eye on the bigger picture and long-term impact. • Collaboration: Ability to work cross-functionally with various teams to align growth strategies and initiatives with overall company goals. • Communication Skills: Excellent written and verbal communication skills—able to communicate with customers, internal teams, and stakeholders effectively. • Bonus Points if You Have: • Experience in SaaS, EdTech, or educational tools. • Familiarity with marketing automation and CRM platforms. • Knowledge of SEO/SEM and content marketing best practices. • Experience running A/B tests, optimizing landing pages, and understanding funnel metrics.