Senior Regional Marketing Manager - North Central

December 2

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CrowdStrike

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Next-Generation Endpoint Protection • Endpoint Detection and Response • Next Generation Anti-Virus • Managed Threat Hunting • Incident Response

5001 - 10000 employees

Founded 2011

🔒 Cybersecurity

☁️ SaaS

🤖 Artificial Intelligence

Description

• The Sr. Regional Marketing Manager plans, organizes and executes field campaigns and programs that include in-person, virtual, ABM-focused marketing campaigns and targeted activities across segments in the AMER theater • The role will collaborate closely across the Marketing organization and with Field and Channel sales teams to create and deliver marketing plans that deliver maximum impact through tailored activities- to generate new business and pipeline, drive cross sell/upsell opportunities, accelerate pipeline, and increase brand awareness • The ideal candidate should have proven experience building and developing large and complex programs, executing demand generation activities, collaborating with resellers and alliance technology partners, and delivering strong pipeline across the AMER segments • This role must have strong communication skills, analytical capabilities, an in-depth understanding of the marketing mix, a solid understanding of lead management processes, and experience working cross-functionally with multiple stakeholders to drive the business • You should be deeply proactive, self-driven, organized, capable of handling multiple projects at once, and comfortable dealing with ambiguity and rapidly changing priorities

Requirements

• Entrepreneurial self-starter with 12+ years of progressive experience in developing demand and/or integrated marketing campaigns within high-tech B2B environment • Previous support of field sales and partner organizations within the IT industry • Track record of implementing effective and creative marketing campaigns that generate new leads, opportunities and accelerate pipeline • Experience in tracking ROI and analyzing marketing events, programs and metrics • Must be competent in reporting results and trends to sales and marketing leaders • Strong experience with live and digital marketing activities such as in-person trade shows and conferences, virtual events, lead generation, ABM and email nurture campaigns • Successful management demonstrated with managing campaigns and live events from concept to post-event follow-up and lead management • Individual contributor with experience managing localized, regional programs and budget that aligns with marketing, sales, and channel goals and objectives • Exceptional project management, organizational and interpersonal skills with ability to take initiative in a challenging, fast-paced environment with multiple priorities • Essential to work cross-functionally, manage multiple projects simultaneously, work on tight deadlines and deliver campaigns on schedule • Ability to scale and grow with an organization with a proven track record of working across marketing functional areas • Experience working with sales and channel teams to understand needs and integrate into Salesforce processes

Benefits

• Remote-first culture • Market leader in compensation and equity awards • Competitive vacation and flexible working arrangements • Comprehensive and inclusive health benefits • Physical and mental wellness programs • Paid parental leave, including adoption • A variety of professional development and mentorship opportunities • Offices with stocked kitchens when you need to fuel innovation and collaboration