Global Product Marketing Manager
Yesterday
Description
• Develop marketing strategies for products on a global scale. • Collaborate with the Global Program Director to implement product marketing strategies. • Become an expert on advertising and marketing products, understanding features and benefits. • Analyze market research to identify trends and customer needs. • Lead global go-to-market launch programs for new products and features. • Develop marketing and sales materials ensuring consistency in messaging. • Monitor marketing campaigns and provide insights to the Global Program Director. • Gather feedback to improve product offerings and marketing strategies.
Requirements
• Bachelor's degree in Marketing, Business, or a related field. • 5+ years of experience in product marketing, within the advertising, marketing, or technology sectors. • Experience with the advertising and marketing industry, including trends in identity, data, technology, and AI. • Experience collaborating with product development and sales teams. • Experience translating complex technical features into clear customer benefits. • Experience interpreting data, producing insights, and optimizing marketing performance. • Experience with marketing automation, CRM tools, and digital marketing strategies.
Benefits
• A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits are available.
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