Senior Vice President - CX Strategy

December 14

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Description

β€’ Provide strategic leadership to clients, prospects, and a community of Merkle strategists within our CX Strategy Practice. β€’ Engage with clients alongside account teams, offering expertise in customer experience strategies and supporting our client service and growth teams. β€’ Develop and present content for analyst engagements, responses to RFIs/RFPs, and external communications focused on media relations and partnerships, emphasizing experience design. β€’ Manage a group of strategy practitioners with domain expertise across Commerce, Content, Engagement, and Loyalty teams. β€’ Collaborate with experts, media, analysts, and industry leaders to advocate dentsu and Merkle's vision in customer experience strategy.

Requirements

β€’ Bachelor's degree in a relevant field such as Marketing, Business Administration, Communications, or related fields. β€’ 10+ years of experience in a leadership role focused on Customer Experience (CX), Digital Experience (DX), or Brand Experience (BX). β€’ 15+ years of experience working across growth and delivery in an agency or digital consultancy setting. β€’ Demonstrated experience in strategy development for clients and achieve business objectives strategic initiatives. β€’ Ability to pitch and win hearts and minds in high-stakes presentations. β€’ Proficiency in customer experience strategies, including customer journey mapping, persona development, customer segmentation, and customer analytics. β€’ Familiarity with digital marketing technologies, platforms, and tools related to CX and DX, such as CRM systems, marketing automation, content management systems.

Benefits

β€’ A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available.

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