Director of Conversion Rate Optimization

March 3

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Directive

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Directive is Oneonta NY's best web design and IT company, specializing in technology implementation and management for businesses. They offer a wide range of services including managed IT, outsourcing IT, cybersecurity, cloud hosting, web development, and IT services for nonprofit organizations. With a focus on proactive IT monitoring, cybersecurity training, and managed cloud hosting, Directive is dedicated to keeping systems up and running while maximizing productivity for small and medium organizations. Their services also include computer repair, web design, and compliance with laws like the NY SHIELD Act, providing comprehensive support for businesses' technology needs.

NOCOLOGY • IT Support • Web Design • Cloud Hosting. JoomConnect

11 - 50 employees

🔒 Cybersecurity

🛍️ eCommerce

📋 Description

• Directive Consulting is a global leader in SaaS marketing, renowned for our Customer Generation methodology. • Seeking a dynamic CRO Director to lead our Conversion Rate Optimization efforts. • Manage a growing team of CRO Strategists and Designers. • Lead the transformation from a design-focused department to a conversion-focused powerhouse. • Establish and refine best practices and methodologies for conversion rate optimization. • Work closely with sales and marketing teams to grow the product's revenue and meet P&L goals.

🎯 Requirements

• 5+ years of experience in Conversion Rate Optimization with a proven track record in B2B SaaS environments. • Demonstrated experience managing or transforming a team towards CRO, including creating best practices and training others. • Strong understanding of optimization tools (e.g., Google Optimize, Optimizely, Hotjar) and experience leading data-driven tests for client growth. • Proven experience working cross-functionally with marketing and sales teams to grow product revenue and client base. • Excellent leadership, communication, and interpersonal skills, with the ability to influence both internal stakeholders and external clients. • Ability to thrive in a fast-paced, performance-driven environment, with an entrepreneurial spirit that’s eager to innovate and improve.

🏖️ Benefits

• Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle • Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents • Mental - Access to certified therapists through Spring Health, membership to Headspace • Physical - Physical therapy through Omada, fertility support through Carrott, thousands of Aaptiv virtual workouts, complimentary One Medical membership for primary and virtual care • Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave • Financial - Traditional and Roth 401(k) with a 3% company match • Bonus - Annual bonus based on tenure, which scales in total amount over time • Annual Anniversary Trip