Direct Mail Marketing Manager

2 days ago

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Consumer Lending • Financial Technology • Mission Driven • Value driven

201 - 500

Description

• Our mission is to make higher education accessible and affordable for everyone. • We empower students with financial support to pay down debt. • Oversee and manage large-scale direct mail campaigns driving new customer acquisition. • Collaborate with cross-functional teams to align on campaign goals. • Work closely with credit bureaus to procure audience files and optimize lists. • Manage external agencies and vendors ensuring quality output for all creative assets. • Lead campaign forecasting while maintaining dashboards and KPIs. • Drive the success of direct mail campaigns ensuring seamless execution from concept to delivery. • Optimize campaign performance while managing costs effectively. • Contribute directly to revenue growth and marketing efficiency through innovative strategies.

Requirements

• 5+ years of experience in direct mail marketing or a related field, with a strong focus on campaign execution, budget management, and cross-functional collaboration. • Proven track record of managing large-scale marketing campaigns and working with external vendors (e.g., credit bureaus, agencies, lettershops). • Experience using data analytics to inform campaign decisions and drive growth. • Ability to work collaboratively with legal, compliance, and finance teams for approvals and reporting. • Willingness to travel to the Oakland office monthly to collaborate with other team members.

Benefits

• Health, Dental, & Vision benefits plus savings plans • Mac computers + work-from-home stipend to set up your home office • Monthly internet and phone reimbursement • Employee Stock Purchase Plan • Restricted Stock Units (RSUs) • 401(k) plan to help you save for retirement plus a company match • Robust tuition reimbursement program • $1,000 travel perk on each Earnie-versary to anywhere in the world • Competitive days of annual PTO • Annual “my day” • Pet insurance! • Competitive parental leave • Plenty of Earnest swag, in-person team gatherings, picnics, celebrations, and plenty of fun virtual events