ABM & Partner Marketing Manager

6 days ago

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EverCommerce

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EverCommerce is the leading service commerce platform, providing vertically-tailored, integrated SaaS solutions to over 500,000 global service-based businesses. Established in 2016, EverCommerce offers software solutions that help businesses market their services, streamline day-to-day operations, and enhance customer engagement. The company specializes in powering the service economy with digital transformation across multiple industries, including Home & Field Services, Health Services, and Fitness & Wellness. EverCommerce's technology aims to accelerate growth, improve operations, and increase retention for small and medium-sized businesses, transforming the way they interact with customers through modern digital and mobile applications.

SaaS • Software • Services • SMB

1001 - 5000 employees

Founded 2016

☁️ SaaS

🤝 B2B

🛍️ eCommerce

💰 Private Equity Round on 2019-07

📋 Description

• EverPro is seeking a seasoned ABM & Partner Marketing Manager to create and implement strategies that drive pipeline growth through targeted account lists and partner programs. • This role will be responsible for the planning, execution, reporting, and optimization of ABM and partner marketing initiatives for three of EverPro’s SaaS solutions: Briostack, DynaScape, and Fieldpoint. • The ideal candidate will have extensive experience designing and executing ABM marketing initiatives across 1:1, 1:few, and 1:many strategies, driving pipeline growth for various target account segments. • A proven track record of acquiring new customers, expanding their footprint, and increasing wallet share is essential. • The role requires regular analysis of data to optimize audience segmentation and refine marketing efforts. • Additionally, experience in developing and executing campaigns for referrals, affiliate programs, and both in-house and external partner collaborations is highly valued.

🎯 Requirements

• 5+ years of B2B marketing experience, specifically in account-based marketing (ABM) and partner marketing programs. • Proficient with Salesforce, Marketing Automation Tools, and ABM technologies (e.g., 6Sense, Demandbase, SalesLoft, Outreach, Bombora, Sendoso, and Zoominfo). • Demonstrated ability to work cross-functionally with sales, marketing, customer success, leadership, and product teams to achieve results. • Expertise in leveraging digital marketing, digital advertising, and sales acceleration tools to drive pipeline growth. • Data-driven mindset, with the ability to extract insights and optimize efforts based on audience segmentation and performance metrics. • Proven ability to track and report on long-term and complex campaign performance metrics, including revenue influence and ROI. • Strong relationship management skills, with the ability to build rapport, influence stakeholders, and deepen relationships with sales teams. • Self-motivated, hands-on, results-oriented, and collaborative. • Competence across all areas of marketing, including strategy, sales enablement, content marketing, marketing operations, and demand generation. • Field sales experience is a plus.

🏖️ Benefits

• Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid • Robust health and wellness benefits, including an annual wellness stipend • 401k with company match • Annual wellness stipend • Flexible and generous paid time off • Employee Stock Purchase Program