Customer Marketing Manager

3 days ago

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EverCommerce

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EverCommerce is the leading service commerce platform, providing vertically-tailored, integrated SaaS solutions to over 500,000 global service-based businesses. Established in 2016, EverCommerce offers software solutions that help businesses market their services, streamline day-to-day operations, and enhance customer engagement. The company specializes in powering the service economy with digital transformation across multiple industries, including Home & Field Services, Health Services, and Fitness & Wellness. EverCommerce's technology aims to accelerate growth, improve operations, and increase retention for small and medium-sized businesses, transforming the way they interact with customers through modern digital and mobile applications.

SaaS • Software • Services • SMB

1001 - 5000 employees

Founded 2016

☁️ SaaS

🤝 B2B

🛍️ eCommerce

💰 Private Equity Round on 2019-07

📋 Description

• At EverCommerce, we are on a mission to digitally transform the service economy with tailored, end-to-end SaaS solutions. • As a Customer Marketing Manager, you will be responsible for driving key Customer Marketing KPIs, including Customer Retention, Satisfaction, and Growth. • You will develop and execute targeted marketing programs that increase product adoption and build a thriving community of users. • Analyze usage data and customer feedback to improve retention and reduce churn. • Collaborate with product, sales, and support teams to ensure a seamless customer experience. • Track key marketing metrics, analyze campaign performance, and optimize strategies based on insights.

🎯 Requirements

• 5+ years of experience in a B2B or B2C customer-centric marketing role, with a strong focus on customer retention, churn reduction, upsell, and cross-sell. • Experience using marketing automation platforms (preferably Marketo) and CRM systems (Salesforce). • Strong understanding of customer lifecycle marketing and customer retention strategies, with a focus on how they apply to the field service industry. • Proficiency with Planhat, WordPress, Google Analytics, and other campaign analysis tools. • Proven track record of developing and executing successful customer marketing programs, ideally within a SaaS environment, with experience related to field service management or similar trade industries being a huge plus. • Excellent communication, interpersonal, and presentation skills. • Data-driven mindset with a focus on measurable results. • Ability to multi-task and prioritize effectively in a fast-paced, collaborative environment. • Excellent organizational, time, and team management skills. • Experience with building and managing customer communities, especially within the trades, is a significant advantage.

🏖️ Benefits

• Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid • Robust health and wellness benefits, including an annual wellness stipend • 401k with up to a 4% match and immediate vesting • Flexible and generous paid time off • Employee Stock Purchase Program