Senior Specialist, Web Marketing
November 27
Description
• Drive strategy for Web Marketing programs • Lead web marketing campaigns • Collaborate with cross-functional teams • Create and execute CRO tests • Coordinate with analytics for performance insights • Manage operational excellence processes
Requirements
• 5+ years working in digital marketing or conversion optimization • Ability to develop strategy around landing page and merchandising experiences • Experience in A/B split and multivariable testing • Working understanding of web optimization tools • Skilled in spreadsheet software for quantitative analysis • Strong ability to analyze data and create actionable narratives • Preferred experience in audience personalization and dynamic content strategies • Excellent communication skills and ability to foster collaboration • Successful track record of coordinating efforts across diverse groups • Flourishes in a fast-paced data-driven environment • Exceptional attention to detail and organizational skills
Benefits
• Comprehensive medical, dental, vision, life, and disability coverages • Parental leave • Family benefits • Retirement contributions • Paid time off
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