Events Marketing Manager

Yesterday

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Logo of GroundTruth

GroundTruth

Mobile Location Advertising • Location-Based Marketing • Performance-Based Advertising • Location Intelligence • Location-Based Advertising

201 - 500 employees

Description

• As our B2B Events Marketing Manager, you will be responsible for planning, executing, and optimizing events that engage and generate leads for our business. • A key part of this role is strategically assessing and selecting the right events that will build brand awareness and strengthen our positioning within the ad tech industry. • You will work closely with the sales, marketing, and product teams to ensure our events align with business objectives, amplify our market presence, and maximize opportunities for growth. • You thrive in fast-paced environments, can provide strategic direction, and enjoy planning for big events down to the smallest detail. • You will define goals for each event program, while managing budgets, timelines, and vendors to ensure a seamless and impactful experience.

Requirements

• 4+ years of experience in B2B event marketing, ideally within the ad tech or technology sector. • Proven track record of planning and executing successful events and trade shows, and strong project management skills with attention to detail and the ability to manage multiple events simultaneously. • Ability to think strategically and analytically with a focus on measurable business outcomes. • Creative and proactive, with a passion for marketing and delivering high-quality events. • Exceptional communication and interpersonal skills to collaborate across teams and build relationships with external partners. • Experience with CRM and marketing automation platforms like Salesforce or Hubspot.

Benefits

• Remote-first philosophy, subject to each manager’s discretion depending on the needs of the role. • Flexible vacation • Daily lunch credit when working in-office • Fully stocked snacks and beverages • 401(k) employer match • Fully-paid medical premiums for employees • Generous parental leave • Wellness and gym reimbursement • Family and pet expense reimbursement • Education and coaching reimbursement program • Option for mobile phone reimbursement or separate company phone • Equity analysis to ensure fair pay

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