GrowthAssistant
We provide trained, full time offshore employees to handle manual tasks for campaign management, design and reporting. We help marketing teams focus on brand, strategy and results, leaving their manual, repetitive, implementation work to a qualified Growth Assistant.
offshore • talent • Digital Marketing • Growth Marketing • Design Assistant
2 - 10 employees
Paid Social Specialist
March 19
GrowthAssistant
We provide trained, full time offshore employees to handle manual tasks for campaign management, design and reporting. We help marketing teams focus on brand, strategy and results, leaving their manual, repetitive, implementation work to a qualified Growth Assistant.
offshore • talent • Digital Marketing • Growth Marketing • Design Assistant
2 - 10 employees
📋 Description
• Set up and structure campaigns, ad sets, and ads within Meta • Utilize campaign objectives and apply appropriate types (e.g., awareness, consideration, conversion) • Use Meta’s audience targeting options, including demographics, interests, behaviors, and custom audiences • Create and manage lookalike audiences to reach similar potential customers • Set and manage budgets and bid strategies • Implement and manage deep links for app or website-specific content • Apply UTM parameters for ad tracking and integrate with analytics tools • Set up and analyze A/B tests to refine creatives, audiences, and strategies • Use Meta Ads Reporting to track key KPIs, assess campaign effectiveness, and calculate customer acquisition cost (CAC) • Monitor campaign performance regularly and troubleshoot issues in real time to optimize delivery
🎯 Requirements
• 2+ years of experience managing Meta Ads campaigns (Facebook, Instagram) • Proficiency in Meta Ads Manager and audience targeting tools • Strong understanding of budget management, bid strategies, and placement optimization • Experience with A/B testing methodologies and performance analysis • Familiarity with deep links and UTM parameters for tracking and optimization • Ability to interpret analytics data and generate actionable insights • Strong troubleshooting skills for identifying and resolving campaign issues • Nice to Have: Meta Blueprint Certification (e.g., Meta Certified Media Buying Professional) • Experience working with eCommerce or lead generation campaigns • Familiarity with tools like Google Analytics, Looker Studio, or third-party tracking platforms • Knowledge of creative best practices for Meta Ads
🏖️ Benefits
• Work from home • PTO (vacation days) • Paid holidays • Health insurance • Training opportunities for upskilling • Mentor programs • Wellness/health initiatives • Milestone recognition and bonus
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🇺🇸 United States – Remote
💵 $67k - $77k / year
💰 $75k Grant on 2017-11
⏰ Full Time
🟢 Junior
🟡 Mid-level
📈 Performance Marketing
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