Product Marketing Manager - K-12 Learning Management

November 8

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Instructure

WebsiteLinkedInAll Job Openings

education • learning management system • software as a service • education platform • employee engagement

1001 - 5000 employees

Founded 2016

📚 Education

☁️ SaaS

🤖 Artificial Intelligence

Description

• We’re looking for a customer-centric, creative, and collaborative Product Marketing Manager to join our team. • The Product Marketing Manager, K-12 Learning Management (LMS) will influence the Go-To-Market strategy for Instructure’s learning management offerings. • This role ensures that ongoing product releases are strategically supported, launched, and optimized over time. • The ideal candidate will have demonstrated expertise working closely with product development teams and synthesizing market intel. • This role will collaborate with stakeholders across the business in Marketing, Sales, Customer Success, and Product Management.

Requirements

• 3+ years of product marketing experience in Education and/or Enterprise B2B software. • Experience managing product releases of all sizes for mid-sized technology organizations. • Experience mapping competitive landscapes, building out feature comparisons, and articulating unique differentiators in internal and external messaging assets. • Experience working closely with marketing, product management, services, and field sales teams to achieve shared revenue and engagement goals. • Experience creating product collateral of many modalities, including pdfs, videos, product tours, blog posts, and more.

Benefits

• Competitive salary, equity and 401k. • Medical, dental, disability, and life insurance. • HSA program, vision, voluntary life, and AD&D. • Tuition reimbursement. • Paid time off, 11 paid holidays, and flexible work schedules. • LifeStyle Spending Account