Paid Search Media Buyer

November 5

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Digital Performance Advertising • Facebook Advertising • Search Engine Marketing • Conversion Rate Optimization • Creative Services

51 - 200

Description

• 100% Remote Position • Responsible for all aspects of executing paid search campaigns on platforms like Google, Bing, and YouTube. • Lead as the day-to-day subject matter expert for clients, providing strategic recommendations and analysis. • Target relevant search audiences, create compelling search ads, and deliver outstanding service and performance. • Assist in the development of media strategy and building paid media plans. • Analyze performance data and provide intelligent synthesis and action plans. • Measure and optimize campaign performance while establishing benchmarks and recommending future tests. • Communicate with clients on all campaign elements, including planning and performance. • Prepare reports and present results to clients and management. • Maintain updated knowledge of best practices and strategies in advertising networks. • Use a data-driven approach to develop marketing strategies to achieve client business objectives. • Build effective relationships with all clients and gather market data.

Requirements

• Bachelor's degree in Marketing or related major required. • 5+ years of performance marketing experience in search is required. • Highly knowledgeable with automation tools (bidding and targeting), Google Analytics, and other management & ad creative testing tools. • Experience in scaling/increasing campaigns spends while maintaining or improving performance KPIs • Experience in maintaining and growing large spending accounts with significant optimizations and budgets • Ability to problem-solve and structure complex projects/plans with multiple stakeholders and deliverables • Ability to communicate effectively to all employee levels while understanding both the day to day and big picture • Ability to work in a fast-paced environment while managing time effectively

Benefits

• Medical, Prescription, Dental, & Vision Insurance Benefits • Life and Accident Insurance Plans • Short and Long Term Disability Plans • Employee Assistance Programs • Family Forming Plans • Cigna Secure Travel • Health Savings Account (HDS) • Health Care Flexible Spending Account (FSA) • Limited Purpose FSA • Dependent Care FSA • Access to MetLife Legal Plan Services • 401k Match Plans • Commuter Transportation Benefits • Access to Virtual Health Services such as Telaheath, 2nd.md and Headspace • Paid Holidays • Flexible / Numerous PTO Days • Volunteer Days • Free Company Lunches • Half-Day Fridays All Year (Not Just in the Summer!) • New MacBook Pros and Additional Monitor on Your First Day • Communal Meeting Rooms and Standing Workstations are Available in our NY Office • Company Events & Happy Hours • 10 Week Paid Parental Leave • Tuition Reimbursement Of Up To $5,000