Partner Marketing Manager - ISV

3 days ago

Apply Now
Logo of Lansweeper

Lansweeper

Network Inventory • Network Management • IT Asset Management • Administrator Tools • Software Inventory

201 - 500

Description

• Develop and execute “Better Together” GTM strategies for ISV technology partners • Lead efforts to recruit ISV and embedded (OEM) technology integration partners • Create and promote joint messaging and campaigns to accelerate pipeline growth • Collaborate with sales and channel teams to align marketing efforts and optimize outcomes • Build, implement, measure, and optimize comprehensive global marketing plans • Track and analyze partner marketing performance using data and analytics

Requirements

• Bachelor’s degree in marketing, business, or related field • 3-5+ years of experience in B2B marketing, demand generation, and campaigns within the high-tech or IT sectors • Ability to travel domestically and internationally • Strong business acumen with excellent communication skills in English; proficiency in another language is a plus • Self-starter and comfortable working in a virtual environment • Proficiency in sales and marketing technology tools (e.g. Salesforce, Pardot) • Knowledge of paid & social media platforms (e.g. Google, Bing, LinkedIn) and/or Partner focused sites (e.g. CRN, Channel Futures) • Previous experience working with technology alliances or ISV integration partners (preferred) • Background in IT Service Management (ITSM), Operational Technology (OT), or Cybersecurity (preferred) • Proven track record of executing marketing strategies with partners (e.g., webinars, events, campaigns) • Strong skills in developing joint partner content and managing integrated marketing campaigns aligned with business objectives (preferred) • Exceptional planning, prioritization, and problem-solving skills (preferred)

Benefits

• Opportunity to grow with a rapidly expanding scale-up organization • Varied and challenging work with a high level of responsibility • Collaborative and supportive teamwork environment • Internal and external training opportunities to enhance your skills • Competitive compensation package and benefits

Apply Now

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