Senior Media Buyer

3 days ago

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Logo of Leap Tools

Leap Tools

Leap Tools is a company specializing in augmented reality (AR) technology, offering innovative tools designed to enhance sales and consumer experiences. Their mission is to beautify spaces by making it faster and easier for consumers to realize their vision through their room visualizer, Roomvo. Leap Tools partners with both local retailers and global brands to bring unprecedented realism to room visualization, striving to impact the home decor industry significantly.

augmented reality β€’ machine vision β€’ technology β€’ visualization β€’ Javascript

πŸ“‹ Description

β€’ Plan, execute, and optimize paid advertising campaigns across Google Ads, Meta Ads (Facebook/Instagram), TikTok Ads, and LinkedIn Ads. β€’ Configure, troubleshoot, and monitor conversion tracking using Google Analytics 4 (GA4), Google Tag Manager (GTM), and social media pixels. β€’ Collaborate with internal teams and clients to develop strategic media plans tailored to individual goals and budgets. β€’ Analyze campaign performance and provide actionable insights, using attribution models to understand the full customer journey. β€’ Conduct A/B tests and experiment with ad copy, creative, audiences, and bidding strategies to continuously improve results. β€’ Provide clear reporting and communication to clients, explaining performance metrics and recommendations in simple, actionable terms. β€’ Manage multiple accounts and prioritize tasks to meet client deadlines effectively. β€’ Stay current with digital advertising trends, platform updates, and new technologies to maximize client success.

🎯 Requirements

β€’ Proven experience managing paid media campaigns across multiple platforms, including Google Ads, Meta Ads, TikTok Ads, and LinkedIn Ads. β€’ Expertise in configuring and troubleshooting conversion tracking using GA4, Google Tag Manager, and social media pixels, including event-based triggers and custom parameters. β€’ Strong understanding of key advertising metrics (CTR, CPC, CPA, ROAS) and their application in optimizing performance. β€’ Advanced knowledge of attribution models and their role in analyzing the customer journey and campaign impact. β€’ Strong written and verbal communication skills, with the ability to explain complex performance metrics and strategies in clear, actionable terms. β€’ Analytical skills with proficiency in building reports. β€’ Experience with A/B testing and experimentation across ad copy, creative, audiences, and bidding strategies. β€’ Knowledge of CRO is a plus. β€’ Account management skills, including prioritizing tasks, managing client relationships, and meeting deadlines in a fast-paced environment. β€’ Familiarity with current digital advertising trends, platform updates, and emerging technologies.

πŸ–οΈ Benefits

β€’ Work anywhere in the world for up to 3 months! β€’ Generous time off β€’ Parental leave program β€’ Work-from-home stipend β€’ Your birthday (and our company's birthday) is a day off!

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