Business Development Manager - Advertising and Marketing Agency Partnerships

October 4

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MarketStar

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Lead Generation • Renewals Management • Partner Management • Channel Management • Customer Success

1001 - 5000 employees

Description

• Set and achieve sales targets by identifying opportunities, cultivating relationships, and closing deals in the agency business segment. • Utilize a consultative selling approach to understand clients' marketing needs and develop tailored solutions that drive results through digital channels. • Collaborate with cross-functional teams to design and implement innovative marketing strategies that align with client objectives and enhance brand visibility. • Build and nurture strategic partnerships with clients, prospects, and industry stakeholders to expand market presence and drive revenue growth. • Lead the development and execution of comprehensive sales plans, including prospecting, lead generation, and pipeline management, to meet and exceed targets. • Analyze market trends, competitive landscapes, and client feedback to inform strategic decision-making and optimize sales strategies. • Create and refine pitch decks and presentations to effectively communicate value propositions, solution offerings, and competitive differentiation to clients and prospects. • Develop and customize solutions and proposals that address clients' unique needs and challenges, leveraging expertise in marketing services capabilities. • Provide regular reporting and analysis on sales performance, pipeline status, and key metrics to stakeholders, driving accountability and continuous improvement. • Act as a trusted advisor to clients, offering insights, recommendations, and solutions to address their evolving marketing challenges and objectives.

Requirements

• Bachelor's or master's degree in business administration, Marketing, or a related field preferred • Proven track record of 10-12 years in business development roles, with a focus on marketing services and agency business. • Strong understanding of marketing principles, industry dynamics, and client needs in the marketing services and agency sector. • Exceptional communication and interpersonal skills, with the ability to build rapport and influence key stakeholders at all levels. • Demonstrated ability to drive revenue growth, meet targets, and exceed expectations in a competitive business environment. • Strategic thinker with a results-oriented mindset and a passion for driving business success. • Strong analytical skills, with the ability to interpret data, identify trends, and make data-driven decisions. • Proven track record of building and maintaining strong client relationships and delivering exceptional customer service. • Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities and business needs. • Proficiency in using CRM software and other business development tools.

Benefits

• Structured learning and career development programs • Mental health program • Generous Paid Time Off policy • Paid medical leave • Child/Dependent care reimbursement • Education reimbursement • 401k match, hardship loan program, access to financial wellness advisor • Comprehensive healthcare coverage including medical, dental, and vision