Lifecycle Marketing Manager

Yesterday

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Logo of Marrina Decisions

Marrina Decisions

email marketing β€’ marketing automation β€’ digital marketing β€’ staffing services β€’ email marketing agency

11 - 50 employees

🀝 B2B

Description

β€’ Manage global industry marketing campaigns and customer engagement in the Company for Startups Program. β€’ Build programs for customer engagement and communication. β€’ Continually monitor and measure success, report data driven insights to enhance strategy.

Requirements

β€’ Bachelor's degree or equivalent practical experience. β€’ At least 5+ years of event management experience. β€’ Excellent written and presentation skills. β€’ Customer Marketing via Marketo or similar tools. β€’ Ability to engage with cross-functional stakeholders and convey crisp business outcomes and narratives using insights and data. β€’ Experience working for a startup, or experience in startup marketing or supporting VC and incubator partnerships, startups and/or cloud technologies. β€’ Experience with CRM systems (SFDC, Dynamics, etc.), marketing automation, and email marketing. β€’ Proven project management skills with ability to prioritize and manage multiple projects simultaneously to completion.

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