Movemedical
Movemedical is a leading enterprise healthcare platform that specializes in optimizing the medical device supply chain. By delivering cutting-edge solutions, Movemedical empowers medical device companies, hospitals, and suppliers to achieve unparalleled efficiency in inventory management, scheduling, auditing, analytics, and logistics. The platform facilitates smooth and automated processes such as pricing, order fulfillment, consignment tracking, and compliance with stringent regulatory standards, including ISO, HIPAA, and HITRUST. With robust analytics and real-time data integration, Movemedical aims to reduce inventory waste, enhance operational efficiency, and foster collaboration among stakeholders in the medical supply chain.
Medical Device Field Operations • Billing • Inventory • Surgery Scheduling • Orthopedics
Marketing Manager - ABM
Yesterday
Movemedical
Movemedical is a leading enterprise healthcare platform that specializes in optimizing the medical device supply chain. By delivering cutting-edge solutions, Movemedical empowers medical device companies, hospitals, and suppliers to achieve unparalleled efficiency in inventory management, scheduling, auditing, analytics, and logistics. The platform facilitates smooth and automated processes such as pricing, order fulfillment, consignment tracking, and compliance with stringent regulatory standards, including ISO, HIPAA, and HITRUST. With robust analytics and real-time data integration, Movemedical aims to reduce inventory waste, enhance operational efficiency, and foster collaboration among stakeholders in the medical supply chain.
Medical Device Field Operations • Billing • Inventory • Surgery Scheduling • Orthopedics
📋 Description
• Design, implement, and manage comprehensive ABM programs targeting high-value accounts across multiple segments and personas • Partner with Sales to align marketing initiatives with account strategies, ensuring a unified approach to pipeline growth and revenue generation • Create and execute multi-channel ABM campaigns tailored to key decision-makers and buyer personas within specific targeted accounts • Conduct deep account research to identify and understand target organizations’ needs, challenges, and decision-making processes • Collaborate with Product Marketing to develop compelling, account-specific content that resonates with key stakeholders • Define KPIs, track campaign performance, analyze data, and optimize ABM programs for continuous improvement • Leverage marketing automation tools, CRM systems, and ABM platforms to scale and measure ABM efforts effectively
🎯 Requirements
• Bachelor’s degree in Marketing, Business, or a related field (MBA is a plus) • Over 5 years of experience in B2B marketing, including at least 2 years focusing on ABM strategy and execution • Proven track record of building and managing successful ABM programs that drive measurable revenue growth • Strong understanding of the B2B SaaS sales cycle, preferably within healthcare, medical device, or supply chain industries • Proven expertise in lead nurturing and executing effective lead generation strategies • Expertise in marketing automation, CRM tools, and ABM platforms (such as HubSpot, Salesforce, DemandBase, etc.) • Excel in project management, with the ability to manage multiple campaigns simultaneously • Strong analytical skills with a data-driven approach to decision-making and optimization • Excellent communication and collaboration skills, with the ability to influence cross-functional teams
🏖️ Benefits
• Healthcare • wellness programs • 401k • flexible PTO • stipend for fitness activities • at-home workspace
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