Senior Manager - SEM and Programmatic Advertising

March 19

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Logo of Nav Technologies, Inc.

Nav Technologies, Inc.

Nav Technologies, Inc. is a financial technology company that provides a comprehensive credit and financial health platform tailored for small business owners. The platform offers tools to track both business and personal credit scores, match users with financing options, and monitor cash flow, helping businesses understand and improve their financial health. Nav's services are designed to support small business growth by facilitating access to credit and other financial resources through easy-to-use tools and applications. This fintech company partners with various financial institutions to deliver essential services, although it is not a bank itself.

Small Business Financing • Free Business Credit Reports • Free Business Credit Scores • Business Credit Building • Instant Financing

51 - 200 employees

Founded 2012

💳 Fintech

💸 Finance

🤝 B2B

📋 Description

• Nav is the leading credit and financial health platform used by more than 2.4 million small business owners in the United States. • We’re on a mission to give every small business owner the chance to succeed. • We are seeking an experienced SEM & Programmatic Advertising Manager/Sr. Manager to significantly scale up and drive performance across our paid search and programmatic display channels. • The ideal candidate is a technical expert in SEM campaign management with deep knowledge of programmatic advertising platforms. • You will be responsible for optimizing campaigns, implementing sophisticated bidding strategies, and driving continuous performance improvements through data-driven decision making. • This role requires both technical excellence and collaborative skills to work across teams including data science, creative, and marketing analytics.

🎯 Requirements

• 5+ years of experience managing large-scale SEM campaigns (Google Ads, Microsoft Advertising) • 3+ years of experience with programmatic display advertising platforms • Bachelor's degree in Marketing, Business, Analytics or related field (or equivalent experience) • Proven track record of driving performance improvements through sophisticated campaign optimization • Deep understanding of account structure best practices, keyword strategy, and audience targeting • Experience working with automated bidding strategies and custom bidding algorithms • Strong analytical skills with experience using data to inform campaign strategy and optimization • Experience with A/B testing methodologies for ad copy, creative, and landing pages • Proficiency with campaign management tools, analytics platforms, and data visualization tools • Understanding of marketing attribution models and incrementally measurement • Experience collaborating with data science teams on advanced measurement and optimization projects • Passionate about Nav’s mission • A methodical and clear communicator, with operational rigor • Data-driven and analytical • Incredible cross-functional collaborator • Biased for action, with an entrepreneurial mindset • Experience in D2C, fintech or with SMBs a plus

🏖️ Benefits

• Competitive Pay. • Company Ownership. • Unlimited Vacation. • Benefits Day One. • 6 Weeks Paid Parental Leave. • Work From Anywhere. • Flexible Work Arrangements. • Free Telehealth and Telemental Health For All Employees. • Employee Networking and Events. • Community Network Groups (women’s, PRIDE, culture). • Meaningful Perks and Rewards. • Learning and Development Opportunities. • Pet Insurance.

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