Nelnet
Nelnet is a diversified services company that provides a wide range of solutions including government services, consumer services, technology services, and federal student loan services. The company specializes in customer-centric services, operational optimization, and support, offering digital accessibility, custom development, data analytics, artificial intelligence, and information security. Nelnet also offers business process outsourcing, contact center and back-office processing, loan servicing, and education services. Furthermore, Nelnet is involved in financial management, payment technology, and renewable energy through tax equity funding and solar installations. Nelnet is committed to enhancing education, government service provision, and energy innovation, promoting community engagement and philanthropic efforts through partnerships.
student loan products and services • education services • technology solutions
Demand Generation Specialist - Acquisition
March 28
🌾 Nebraska – Remote
💵 $70k - $95k / year
⏰ Full Time
🟡 Mid-level
🟠 Senior
📈 Performance Marketing
🦅 H1B Visa Sponsor
Nelnet
Nelnet is a diversified services company that provides a wide range of solutions including government services, consumer services, technology services, and federal student loan services. The company specializes in customer-centric services, operational optimization, and support, offering digital accessibility, custom development, data analytics, artificial intelligence, and information security. Nelnet also offers business process outsourcing, contact center and back-office processing, loan servicing, and education services. Furthermore, Nelnet is involved in financial management, payment technology, and renewable energy through tax equity funding and solar installations. Nelnet is committed to enhancing education, government service provision, and energy innovation, promoting community engagement and philanthropic efforts through partnerships.
student loan products and services • education services • technology solutions
📋 Description
• Support the planning, execution, and optimization of B2B demand generation programs • Collaborate closely with the entire Demand Generation team and cross-functional teams • Use CRMs and data enrichment tools for more targeted and effective campaigns • Monitor, analyze, and report on campaign performance metrics • Ensure campaigns adhere to regulatory standards while maintaining high deliverability and sender reputation
🎯 Requirements
• Bachelor’s Degree or equivalent (Marketing, Business, or Advertising preferred) • 3-5 years of experience in demand generation, marketing automation, or a related field • Hands-on experience with marketing automation tools, CRMs, and third-party data platforms • Experience executing and optimizing paid ad campaigns • Experience with PLG funnels or ABM and SaaS/B2B environments is highly desirable
🏖️ Benefits
• medical, dental, vision, HSA and FSA • generous earned time off • 401K/student loan repayment • life insurance & AD&D insurance • employee assistance program • employee stock purchase program • tuition reimbursement • performance-based incentive pay • short- and long-term disability • robust wellness program
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