Digital Marketer

September 10

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Description

• Drive growth with digital marketing initiatives. • Build and manage digital ABM programs. • Collaborate with growth marketing for pipeline generation. • Oversee digital advertising campaigns on LinkedIn and Google. • Partner with product marketing to execute SEO strategies. • Optimize landing pages for conversions. • Develop email marketing programs for customer engagement. • Troubleshoot website issues in preparation for redevelopment. • Connect tools and systems for marketing efficiency.

Requirements

• 4+ years of experience in digital marketing, with a proven track record of managing and optimizing ad campaigns and marketing operations. • Strong experience with digital ad platforms, including LinkedIn and Google Ads. • Demonstrated ability to develop and execute SEO strategies in collaboration with content and product marketing teams. • Hands-on experience building and optimizing landing pages for conversion. • Proficiency in email marketing tools and creating customer/prospect nurture programs. • A problem-solving mindset with the ability to fix website issues and manage larger redevelopment projects. • Familiarity with marketing technology stacks and operations tools to enhance team productivity, particularly Hubspot. • Experience in sales development and sales or marketing technology is strongly preferred.