Senior Product Marketing Manager

March 18

Apply Now

Receive Emails with Similar Jobs

Pacvue

WebsiteLinkedInAll Job Openings

Pacvue is a commerce acceleration platform that helps businesses optimize their online retail strategies across over 90 marketplaces. It offers a suite of advertising, sales, analytics, and intelligence solutions designed to elevate business performance. Pacvue's platform includes tools for digital shelf optimization, advertising automation, reporting, ecommerce sales management, and retail media management. With AI-powered recommendations, it enables companies to manage variables like pricing, promotion, and ad strategy effectively. Pacvue serves brands and agencies by providing insights for advertising, centralized data management, and campaign automation to drive market share and sales growth. Major brands like Duracell, Bissell, and Nestlé Purina leverage Pacvue's platform to boost their advertising performance on platforms such as Amazon and Walmart, achieving significant increases in sales and return on ad spend. The company empowers its clients with real-time insights, dynamic reporting, and strategic automation to streamline advertising campaigns and optimize bid strategies efficiently. It focuses on delivering comprehensive retail media incrementality and commerce management tools integrated into a single solution.

eCommerce Strategy and Development • eCommerce Consulting and Advisory • Online Marketing • Paid Search • Display Advertising

501 - 1000 employees

🛍️ eCommerce

☁️ SaaS

📋 Description

• About Us: Pacvue is the leading software suite for eCommerce advertising, sales, and intelligence. • Why work at Pacvue? Be on the cutting edge. • Learn from the best! Our team is full of talented people who want to help you learn. • Grow fast – the eCommerce industry has grown fast in the past 2-3 years. • About the role: We are seeking an experienced Senior Product Marketing Manager to drive success of Pacvue’s innovative product portfolio. • Responsibilities: Craft compelling and differentiated value propositions. • Lead creation and execution of go-to-market strategies for new product launches. • Conduct market and competitive analyses to pinpoint key target segments. • Partner closely with product management, sales, marketing, and partnerships teams.

🎯 Requirements

• 7+ years of proven experience in product marketing or a related field, preferably within a B2B or technology environment. • Demonstrated success in developing and executing impactful product marketing strategies that drive product adoption and revenue growth. • Deep understanding of market dynamics, customer insights, and competitive landscapes. • Exceptional communication, presentation, and storytelling skills, with the ability to articulate complex concepts clearly and persuasively. • Proven ability to work effectively in a cross-functional environment, collaborating with product management, sales, marketing, and partnerships teams. • Strong analytical skills, with proficiency in market research, data analysis, and customer segmentation techniques. • Familiarity with marketing automation platforms and CRM systems.

🏖️ Benefits

• Unlimited Paid Time Off • Paid Holidays and Floating Holidays • Medical, Dental, Vision, FSA/HSA, Life Insurance and Pet Insurance • 401k with Employer Match • Take up to 2 Days of Paid Time Off to Volunteer with a 501c Organization • Paid Parental Leave