Marketing Manager

22 hours ago

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Logo of Paxful

Paxful

bitcoin • buy bitcoin • sell bitcoin • accept bitcoin • cryptocurrency

51 - 200

Description

• Paxful is the world’s largest people-powered marketplace connecting users across countries. • Seeking a highly motivated Marketing Manager to drive user and revenue growth. • Set the tone and direction for all internal and external communications. • Oversee marketing campaigns' planning, implementation, and performance tracking. • Manage agency partners across respective channels for alignment with marketing goals. • Collaborate closely with the Brand and Content teams to ensure brand messaging alignment. • Work alongside the VP of Growth to maintain day-to-day marketing progress.

Requirements

• Minimum of 5 years of hands-on experience in marketing, preferably in a fast-paced, growth-oriented environment with exposure to multiple marketing channels. • Proven expertise in leveraging paid tools such as Meta Business Manager, Google Ads, TikTok Business Manager, and other performance marketing platforms. • Strong analytical mindset, capable of interpreting data and translating insights into actionable marketing strategies, aka data-driven decision-making. • Advanced knowledge of tools like Excel and Google Analytics; familiarity with platforms like Superset or MySQL is a plus. • Ability to balance data-driven decision-making with appreciating what works creatively to engage audiences. • Experience working closely with creative teams to develop marketing concepts that drive conversions. • Excellent project management skills with the ability to work cross-functionally with internal stakeholders and external agencies. • Strong verbal and written communication skills, able to convey complex ideas effectively. • Experience guiding messaging for Social Media, PR, SEO, and Email teams to achieve cohesive campaigns and brand excellence.

Benefits

• Competitive Salary and Commission package for the selected candidate. • Fully remote work environment • Opportunity to work with cutting-edge technologies on impactful projects • Collaborative, innovative, and supportive work culture • Professional growth and development opportunities

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