Senior Customer Marketing Specialist

September 27

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Description

• Independently develop, implement, and optimize customer marketing programs such as cross-sell campaigns and onboarding efforts • Partner with other marketing teams including email marketing, content marketing, and product marketing to develop and deploy targeted customer marketing campaigns • Facilitate and host customer marketing events, including cross-sell events in collaboration with sales and technical product experts • Proactively report on program performance, providing key insights to senior leadership to inform planning and prioritization • Build, maintain, and present reports on supporting KPI performance as defined by senior leadership on a regular basis and in a timely manner • Drive experimentation of new customer marketing opportunities and tactics based in competitive and audience research • Collaborate with the broader marketing teams on customer marketing needs such as go-to-market launches and customer communications • Assist in analyzing data including product usage to understand customer pain points and engagement; provide ideas on how to address opportunities for improvement

Requirements

• 5+ years of marketing experience • Previous experience driving successful customer marketing programs • Strong knowledge of customer marketing principles and tools • Strong organizational skills to independently execute numerous projects and initiatives by assigned due dates • Working analytical skills with the ability to interpret data and inform data-driven decisions • Demonstrated ability to collaborate across teams and drive results in a fast-paced environment

Benefits

• 4-Day Work Week • Managers who champion professional development • 100% Premium Coverage for medical, dental and vision for you and your dependents • 100% Premium Coverage for Short Term Disability, Long Term Disability, Life, and AD&D Insurance • Company Match of the first 6% of your employee deferrals • Flexible Paid Time Off Policy that treats you like the adult that you are • Health Savings Account (HSA) and wellness incentives • Quarterly Company Values Award (team member nominated)