Demand Generation Manager

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Prefect

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Description

• As a Demand Generation Manager, you will run integrated campaigns to drive leads and awareness for Prefect Cloud. • You are a versatile marketer with experience in building short-form engaging campaigns across both paid and organic channels. • You will manage a variety of channels to communicate with our core personas—the data engineer and technical management—including paid ads, events, social, email, and more. • You will both build new campaigns from the ground up and optimize existing ones by creatively improving their performance through content iteration and audience management. • While you will focus on our channel distribution strategy and measurement, you would be excited to work in a startup environment and take on various tasks to grow your experience. • You will report into growth marketing and work closely with product marketing and sales.

Requirements

• 4+ total years of work experience across several specialties in growth marketing • Experience with paid ad platforms - Google, LinkedIn, and even more niche developer platforms like Reddit, StackOverflow, etc. • Experience running a social calendar and repurposing content • Experience working with working with sales teams, making adjustments based on feedback on inbound activities to find the most qualified leads. • Experience with marketing automation tools like CRMs (Salesforce, etc), email marketing platforms (Customer.io, Apollo, etc), and ecosystem signal platforms (Common Room, etc) • Experience evaluating campaign success metrics, assisted by a technical analyst • A hunger to understand, reach & influence our category of engineers • Exposure to the data engineering ecosystem, including some of the following: • Data movement (Fivetran, Airbyte, Reverse ETL tools) • Transformation (dbt, custom Python) • Data warehousing (Snowflake, BigQuery, Redshift) • Orchestration (Airflow, Prefect, Dagster, Luigi, etc.) • Serverless and/or containerized infrastructure (Google Cloud Run, AWS ECS, Docker + Kubernetes, etc.) • Desire to lead by example in an enthusiastic and collaborative environment • The ability to be versatile and context switch when necessary

Benefits

• Remote-first team with flexible-first culture • Equity Stock Options • 401(k) with 5% company match (vests immediately!) • Unlimited PTO • Medical, Dental and Vision insurance • Generous Parental Leave • Life Insurance and Disability benefits • $800 remote work stipend for whatever you need to work (food, wellness, equipment etc.)