Senior Manager, Marketing Operations

November 6

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Redpoint Global Inc.

WebsiteLinkedInAll Job Openings

Cross-Channel Campaign Management • ETL • Data Quality & Data Integration • Marketing Software • Big Data Marketing Solutions

51 - 200 employees

☁️ SaaS

🏢 Enterprise

Description

• Redpoint Global is looking for a Director/Senior Manager of Marketing Operations. • This role will be responsible for managing and optimizing the processes, technology, and data that support the company's B2B marketing efforts. • This role will oversee the day-to-day operations of the marketing function, ensuring that campaigns are executed efficiently, data is leveraged effectively, and marketing technologies are utilized to their fullest potential. • Develop and implement marketing operations strategies to support Redpoint Global’s overall marketing and business goals. • Manage the Redpoint marketing technology stack, in collaboration with IT Operations and Services teams. • Oversee the marketing analytics function including data analysis, reporting, and dashboard creation. • Oversee the execution and optimization of digital marketing campaigns across various channels. • Manage our contact database to ensure data quality as well as regulatory compliance. • Collaborate closely with Sales, SalesOps, Demand Generation, Product Marketing, IT and other teams. • Improve and document key marketing processes and approaches. • Serve as a mentor to other marketing team members. • Stay up-to-date with digital marketing trends, tools, and best practices.

Requirements

• Innovative and creative thinker who can help us create a world class B2B marketing organization. • Minimum of 7-10 years of experience in marketing, with at least 5 years of experience specifically in a B2B marketing operations role. • Skilled in leveraging advanced analytics and data-driven insights to inform strategic decision-making and enhance customer engagement. • Strong knowledge of data analysis and reporting tools. Expertise in PowerBI, Sigma or other tools required. • Experience with marketing technology, including marketing automation platforms (e.g., HubSpot, Marketo, Pardot), CRM systems (e.g., Salesforce), and ABM tools. • Strong understanding of digital marketing channels, including SEO, SEM, social media, and email marketing. • Customer Data Platform experience is a plus. • Excellent project management skills, with the ability to manage multiple projects simultaneously. • Strategic mindset but also adept at executing tactical activities. • Exceptional communication, organizational and time management skills.

Benefits

• Health Care Plan (Medical, Dental & Vision) • Retirement Plan (401k, IRA) • Life Insurance (Basic, Voluntary & AD&D) • Paid Time Off (Vacation, Sick & Public Holidays) • Family Leave (Maternity, Paternity) • Short Term & Long Term Disability • Training & Development • Work From Home • Stock Option Plan