Marketing Strategy, Tracking and Attribution, Conversion optimization, Branding and positioning, Product marketing, Creative design and copy, Budgeting and planning, Sourcing and interviewing, Channel management (SEM, Facebook, & more)
Yesterday
Marketing Strategy, Tracking and Attribution, Conversion optimization, Branding and positioning, Product marketing, Creative design and copy, Budgeting and planning, Sourcing and interviewing, Channel management (SEM, Facebook, & more)
•Founded in 2016, Right Side Up is the premier growth marketing consulting firm in the U.S. •Offers a unique approach to podcast advertising with a focus on in-house expertise. •Leads strategy, planning, and execution of media campaigns focused on direct response and customer acquisition. •Analyzes and optimizes data-driven campaigns. •Maintains publisher relationships to achieve optimal outcomes. •Proficient in Excel and Google Suite.
•3+ years of experience in paid user acquisition, growth marketing, and/or media planning/buying in a direct response/performance marketing environment •Podcast advertising experience preferred, but not mandatory if experienced in related channels, e.g. YouTube endorsement, Terrestrial/SXM Radio, DRTV, direct mail, or other offline/endorsement •In-house, freelance/consulting, agency, or publisher experience are all relevant
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