Marketing Campaigns Manager

4 days ago

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runZero

WebsiteLinkedInAll Job Openings

network discovery • asset inventory • scanning • cyber asset management

51 - 200 employees

🔒 Cybersecurity

🔐 Security

☁️ SaaS

Description

• runZero is looking for a highly motivated Marketing Campaign Manager with proven experience designing, managing, and executing marketing campaigns for our cybersecurity organization. • This role will organize, develop, and report on end-to-end campaigns designed to drive new business as well as build brand recognition and awareness. • You will work collaboratively with our product, content, and growth marketing teams to determine strategic initiatives for our target audience. • The ideal candidate is part strategic mastermind, part creative genius, and part data nerd. This position reports to the Director of Demand Generation. • Own the management and execution of demand and brand building marketing campaigns • Coordinate and assist with the development and design of marketing campaigns including conceptualization, deliverables, target audience, timelines, tactics, channels, KPIs, and reporting • Maintain an updated internal campaigns calendar • Monitor, analyze and report on campaign performance in order to adjust, pivot, continue or terminate campaigns based on results • Manage and advise on quarterly and annual campaign budgets, track spend and ROI • Work closely with cross-functional teams to understand needs, develop campaign focuses, improve campaign effectiveness, and collaborate to achieve company targets • Work with content and product marketing teams to refine messaging, tactics, and content style based on campaign results • Effectively communicate timelines and deadlines to team members to keep projects on track and hit campaign launch deadlines • Deliver fully formed campaigns to business stakeholders, communicating goals, purpose, target audience, and use cases through detailed campaign briefs in order to ensure impactful campaign launches

Requirements

• The know-how to build different types of campaigns. For example, those meant to drive demand versus ones meant for branding and have ways to determine the success of both. • Love digging into campaign results and using those results to drive your decisions • Know-how to target different personas/audiences, and identify where those audiences go to get the latest news and insights • An ace collaborator • Excellent project management skills with the ability to organize and prioritize concurrently running projects • Keep up-to-date with current marketing trends • Basic knowledge of digital advertising, industry publications, and social media best practices • Strong interpersonal, oral, and written communication skills • Experience in cyber security is preferred

Benefits

• Top of the line medical, dental, vision, life and disability coverages with runZero paying for 99% of the premium • A stock option plan consistent with early stage, rapidly-growing startups • A competitive salary composed of cash and equity compensation • Unlimited PTO (We encourage everyone to take at least 25 days a year) • 4% 401(k) matching program