Senior Paid Media Manager

3 days ago

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Silverback Strategies

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Digital Marketing • Search Engine Optimization • PPC Management • Web Analytics • Social Media Advertising

51 - 200 employees

Founded 2011

🤝 B2B

👥 B2C

Description

• Silverback Strategies is a performance marketing agency built to help marketers grow and capitalize on change. • We hire the best and help them get better. • Silverbackers are supported, challenged and inspired by their peers. • The Senior Paid Media Manager will serve as a premier subject matter expert in all things related to Paid Media. • You will act as a true paid channel expert, developing and managing a portfolio of Paid Media accounts and marketing campaigns. • You’ll work on a team of other Paid Media Specialists and Managers. • You’ll serve as a role model and mentor to your peers. • You'll collaborate internally with teammates in Creative, Analytics, SEO, and Client Services functions.

Requirements

• 4-5+ years of experience (minimum) managing Paid Search AND Social campaigns. (Main platforms are Google, Meta, LinkedIn, and TikTok) • Previous agency experience is a must-have! • Experience serving as the main point of contact on client engagements (at least 3+ years of client-facing experience); strong comfortability being client-facing • Strong experience driving/leading paid media account strategy • Strong testing & innovation mentality • Experience collaborating with Creative resources and contributing to creative briefs + driving paid social performance creative • Advanced proficiency with Google Analytics 4 and Google Sheets/Excel • Experience with Google Tag Manager and Supermetrics is a plus! • Strong analytical skills, technical knowledge and attention to detail • Excellent written and verbal communication skills • Eagerness to deliver under tight deadlines • Genuine curiosity that will guide the research to inform your technical work • Outstanding time management and organization skills • The ability to accept constructive criticism in a professional manner and to learn from edits • Comfort with constant personal and professional growth

Benefits

• Unlimited PTO • Comprehensive health, dental, and vision plans • Monthly Team Events and a fun, casual, inclusive company culture • Company-paid ClassPass membership • 12 weeks of Paid Parental Leave • Summer Fridays • 401(k) with Employer Match