Digital Marketing Associate

October 24

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Description

• Coordinate and manage digital marketing projects from start to finish, ensuring timely delivery and adherence to budget. • Monitor and analyze the performance of digital marketing platforms. • Report on key metrics and provide data-driven recommendations for optimization. • Oversee the day-to-day management of all company websites, ensuring content is current, visually appealing, and optimized for user experience. • Collaborate with internal teams to implement updates, manage product pages, and resolve any performance, functionality, or design issues. • Support SEO/SEM strategies, including keyword research, link-building, and on-page optimization, to improve website rankings and visibility. • Assist with app updates and improvements, email campaigns, and other digital marketing initiatives. • Work closely with cross-functional teams and vendors, including agencies and developers, to align digital marketing initiatives with overall business goals. • Communicate effectively with internal stakeholders to ensure clarity and consensus on project objectives and deliverables.

Requirements

• Bachelor’s degree in digital marketing, marketing, business, or a related field. • 3-5 years of experience in digital marketing. • Proficiency in Microsoft Excel (data analysis, reporting) and PowerPoint (creating and editing presentations). • Experienced in managing digital marketing platforms, including Google Analytics, SEO tools, CRM systems, and email marketing. • Knowledge of Salesforce Marketing Cloud is a plus. • Strong SEO marketing experience. • Strong understanding of digital marketing principles, methodologies, best practices, and regulations. • Excellent project management skills, with the ability to multitask and prioritize effectively. • Good communication and interpersonal skills, with the ability to collaborate across teams and departments. • Analytical mindset, with the ability to interpret data and generate actionable insights.

Benefits

• Competitive salary and performance-based bonuses. • Health, dental, and vision insurance. • Paid time off (PTO) and company holidays. • Opportunities for professional growth and development. • Collaborative and innovative work environment.