Director of Digital Marketing

November 28

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Professional Development for K-12 educators • Books • Videos • Multimedia Toolkits • Events: Summits

51 - 200 employees

Founded 1998

📚 Education

Description

• Seeking a dynamic Demand Generation Leader to join our marketing team. • Develop and execute strategies driving qualified leads and revenue growth. • Oversee end-to-end campaign management and performance tracking. • Mentor and manage a small team, focusing on growth. • Develop lead nurturing programs and optimize conversion strategies. • Monitor, analyze, and report on campaign performance metrics. • Collaborate with cross-departmental teams and manage the demand generation budget. • Utilize marketing automation tools for campaign execution.

Requirements

• 5+ years of experience in demand generation, growth marketing, or a related field. • Demonstrated experience managing and mentoring a team. • Strong data-driven mindset, using analytics tools to track performance. • Proficiency in marketing automation platforms and digital marketing channels. • Ability to develop and execute integrated marketing strategies. • Excellent verbal and written communication skills. • Comfortable in a fast-paced environment, adaptable to changes.

Benefits

• Innovative, team-oriented environment • Working with leading voices and rising stars in staff development • Competitive pay and benefits, including medical, dental, and vision insurance plans, 401k, paid time off, and more. • Employee Discounts • Paid Vacation and Holidays • Employee Assistance Program (EAP) • 401k Retirement Plan with Employer match • Health Insurance Plans (medical, dental, vision) • HSA and Flexible Spending Accounts • Employer-paid Short-Term Disability (STD) and Basic Life Insurance. • Optional Long-Term Disability (LTD) and additional coverage for Life and AD&D