Senior Product Manager - Marketing Cloud

January 7

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StackAdapt

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StackAdapt is a leading programmatic advertising platform that connects advertisers to audiences, enabling campaigns to achieve high conversion rates. The platform offers real-time visibility into campaign performance and provides advanced targeting options, including contextual, audience, and location-based targeting. With features such as native, display, video, and connected TV advertising, StackAdapt serves as an end-to-end solution for planning, executing, and analyzing digital advertising campaigns. The company leverages artificial intelligence and machine learning algorithms to optimize ad targeting and enhance user experiences. StackAdapt is recognized for its ease of use, detailed reporting, and extensive third-party audience library, catering to industries such as B2B, finance, political, healthcare, retail, and more.

Content amplification • Content Distribution • Advertising • Native Ads • Display Ads

501 - 1000 employees

Founded 2013

☁️ SaaS

🤖 Artificial Intelligence

💰 Series A on 2016-01

📋 Description

• StackAdapt is a self-serve advertising platform that specializes in multi-channel solutions including native, display, video, connected TV, audio, in-game, and digital out-of-home ads. • We empower hundreds of digitally-focused companies to deliver outcomes and exceptional campaign performance everyday. • StackAdapt was founded with a vision to be more than an advertising platform, it’s a hub of innovation, imagination and creativity. • Each day as a Senior Product Manager here is dynamic and presents unique and intriguing challenges. • You'll work collaboratively across our teams to design, build, and launch solutions that delight our clients. • You've shipped successful digital products before, and have a bias for strong, data-informed action that ensures we build the right thing for our customers. • Your responsibilities will be dynamic – you will be helping to expand our Ad channel offering, working closely with our design and engineering teams to determine not just the `Why?` of a product but also the `How` of the product. • Ultimately, you should be able to create clarity out of technical ambiguity and guide teams to create high-quality user experiences.

🎯 Requirements

• Proven experience as a Senior Product Manager in a tech company; where you've shipped large, complex software products before (and can speak to their successes). • You have strong experience within the Marketing Technology and Customer Data Platform space. • A Computer Science or Engineering background - ensuring that you can intelligently communicate with all stakeholders about technical tradeoffs and product details. • Your communication is crisp, clear, and effective whether written or verbal - and you always know your audience. • Empathy for all stakeholders - you have no problem being "in their shoes", and have strong diplomacy skills that encourage cross-team collaboration. • Ability to derive insights from data, whether it be through SQL queries or analytics tools like Grafana, Pendo, or Mixpanel, to justify your product decisions. • An in-depth understanding of Lean, Agile, and Product Management best practices. • An in-depth understanding of design thinking, inclusive design, and usability heuristics. • You prioritize projects with reason, clarity, and purpose - ensuring alignment across the stakeholders you’re involving and the KPIs you’re measuring. • You lead by influence, not formal authority

🏖️ Benefits

• Competitive salary + equity • RRSP/401K matching • 3 weeks vacation + 3 personal care days + 1 Culture & Belief day + birthdays off • Access to a comprehensive mental health care platform • Health benefits from day one of employment • Work-from-home reimbursements • Optional global WeWork membership for those who want a change from their home office • Robust training and onboarding program • Coverage and support of personal development initiatives (conferences, courses, etc) • Access to StackAdapt programmatic courses and certifications to support continuous learning • Mentorship opportunities with industry leaders • An awesome parental leave policy • A friendly, welcoming, and supportive culture • Our social and team events!