TechInsights
TechInsights is the authoritative information platform for the semiconductor industry, offering the world’s largest collection of unmatched reverse engineering, teardown, and market analysis. The company provides in-depth, actionable insights to aid businesses in making informed decisions about design, product development, and market strategies. Customers include successful technology companies that rely on TechInsights' analyses to make faster and more confident business decisions. Their services include detailed reports and insights on semiconductor technologies, sustainability, and trends such as 5G, AI, and automotive innovation.
Technology Intelligence • Technology Analysis • Licensing & Litigation Support • Circuit Analysis • Systems & Software Analysis
201 - 500 employees
Founded 1989
Segment Product Marketing Manager
March 20
⛰️ Colorado – Remote
🍂 Massachusetts – Remote
💵 $107k - $120k / year
⏰ Full Time
🟡 Mid-level
🟠 Senior
🎁 Product Marketing
TechInsights
TechInsights is the authoritative information platform for the semiconductor industry, offering the world’s largest collection of unmatched reverse engineering, teardown, and market analysis. The company provides in-depth, actionable insights to aid businesses in making informed decisions about design, product development, and market strategies. Customers include successful technology companies that rely on TechInsights' analyses to make faster and more confident business decisions. Their services include detailed reports and insights on semiconductor technologies, sustainability, and trends such as 5G, AI, and automotive innovation.
Technology Intelligence • Technology Analysis • Licensing & Litigation Support • Circuit Analysis • Systems & Software Analysis
201 - 500 employees
Founded 1989
📋 Description
• Execute GTM strategy for key products • Articulate target segments and personas along with competitive landscape • Partner with marketing operations team to develop integrated marketing plans • Define content requirements for various personas • Develop a comprehensive sales enablement toolkit • Cultivate positive relationships across teams for impactful opportunities • Contribute to strategic discussions on product roadmap and marketing initiatives • Implement efficient processes for day-to-day activities
🎯 Requirements
• Experience as a product marketing manager or demonstrated background in complex technical content • Fundamental understanding of marketing and sales processes • Proven ability to drive revenue growth through subscriptions and engagement • Strong written and verbal communication skills • Ability to collaborate and mediate across teams • Desire to quickly create compelling content and enablement tools • Understanding of semiconductor technology as an asset; curiosity to learn is critical
🏖️ Benefits
• Competitive pay • Generous benefits (medical, dental, vision, wellness, RRSP/401K Matching) • Flexible vacation policy • Annual fitness reimbursement • Strong sense of camaraderie, mutual respect, and shared goals among colleagues • Support for community through charitable alliances • Professional and career development opportunities • Wellness resources and support from management
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