Registrar Corp
Registrar Corp is a leading provider of regulatory compliance services, software, and online training for companies seeking to enter or maintain their presence in the U. S. market. Specializing in FDA registration and compliance across a variety of industries including food and beverage, cosmetics, drugs, medical devices, and dietary supplements, Registrar Corp helps businesses navigate complex regulatory requirements. With over 30,000 clients in more than 190 countries, the company offers innovative solutions and expert guidance, ensuring that products meet U. S. standards. Services include label and ingredient reviews, import alerts assistance, and compliance software, providing a comprehensive and supportive experience for importers, exporters, and regulatory professionals worldwide.
U.S. FDA Food, Beverage, and Dietary Supplement Regulations • U.S. FDA Drug Regulations • U.S. FDA Medical Device Regulations • U.S. Cosmetic Regulations • U.S. Agent Regulations
51 - 200 employees
Founded 2003
📋 Compliance
⚕️ Healthcare Insurance
☁️ SaaS
💰 Secondary Market on 2021-08
Product Marketing Manager
5 days ago
🏈 Alabama – Remote
🌵 Arizona – Remote
+25 more states
💵 $110k - $125k / year
⏰ Full Time
🟡 Mid-level
🟠 Senior
🎁 Product Marketing
Registrar Corp
Registrar Corp is a leading provider of regulatory compliance services, software, and online training for companies seeking to enter or maintain their presence in the U. S. market. Specializing in FDA registration and compliance across a variety of industries including food and beverage, cosmetics, drugs, medical devices, and dietary supplements, Registrar Corp helps businesses navigate complex regulatory requirements. With over 30,000 clients in more than 190 countries, the company offers innovative solutions and expert guidance, ensuring that products meet U. S. standards. Services include label and ingredient reviews, import alerts assistance, and compliance software, providing a comprehensive and supportive experience for importers, exporters, and regulatory professionals worldwide.
U.S. FDA Food, Beverage, and Dietary Supplement Regulations • U.S. FDA Drug Regulations • U.S. FDA Medical Device Regulations • U.S. Cosmetic Regulations • U.S. Agent Regulations
51 - 200 employees
Founded 2003
📋 Compliance
⚕️ Healthcare Insurance
☁️ SaaS
💰 Secondary Market on 2021-08
📋 Description
• Collaborate closely with Product Management, Sales, Client Success, and other cross-functional teams to position products effectively • Develop compelling product positioning, messaging, and value propositions that differentiate company solutions in the F&B regulatory compliance space • Create content such as webinars, slide decks, videos, sales collateral, blog posts, and case studies to educate target audiences • Lead the creation and execution of go-to-market plans for product launches and feature releases • Develop tools, presentations, and training to enable the Sales team to effectively communicate product value • Be the spokesperson and face/voice of Registrar’s point-of-view regarding global F&B regulations and compliance • Develop all website content and messaging across our F&B service/product lines • Collaborate with the Demand Generation team to design campaigns that drive awareness, lead generation, and customer acquisition • Build and refine detailed buyer personas and gather customer insights to inform product and marketing strategies • Partner with Client Success and Product teams to drive product adoption and retention strategies • Track and measure the success of product marketing initiatives, reporting on KPIs and using data to drive continuous improvement • Stay abreast of industry trends and identify insights to shape product positioning and strategy
🎯 Requirements
• Bachelor’s degree in Marketing, Business, Communications, or a related field; MBA or advanced degree is a plus • 5+ years in B2B product marketing in a SaaS or Services environment, with experience in Food & Beverage regulatory compliance (FDA, F&B or similar) or related industry • Exceptional written and verbal communication skills with the ability to translate complex concepts into clear, compelling messaging • Proven experience leading and scaling product marketing strategies, with a track record of successfully launching and positioning products in competitive markets • Strong analytical skills with experience in using data to drive marketing strategies and make informed decisions • Familiarity with regulatory compliance, risk management, or highly regulated industries is strongly preferred • Ability to work cross-functionally and influence various stakeholders, including Product, Sales, Client Success, and Demand Generation teams
🏖️ Benefits
• Comprehensive benefits package including medical, dental, vision, 401(k) match, paid time off • Professional development funds
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