Senior Content Specialist - Legal

6 days ago

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Enterprise SEO • Online Reputation Management

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Description

• The (Sr.) Content Specialist is a creative storyteller who loves to bring a digital voice to life and support the creation of content strategy. • They demonstrate high-quality, insightful approaches to their work, and thrive at producing copy and strategic projects for clients. • They have a well-rounded knowledge of the broader industry. • The (Sr.) Content Specialist is an integral part of our client team and the key stakeholder responsible for crafting the vision of our content strategy and ensuring the execution of that vision on behalf of our customers' business goals and objectives. • Writes the brand voice story for our clients across all channels, maintaining consistency. • Leverages user-focused strategies within copy production and strategic recommendations for clients’ web copy. • Creates organic SEO–focused web copy for brands and/or individuals in a variety of industries. • Produces or procures content for various online outlets such as blogs, websites, business directories, and social media as needed to support customer deliverables. • Revises, edits, and proofreads creative Content as needed. • Ensures consistency and efficacy of copy throughout all creative. • Maintain high standards of copywriting and exercise quality control. • Conducts industry research, market research, gap, and competitor analysis to drive insights that inform constant iteration of our strategy. • Stays current on content marketing best practices and techniques, as well as all trends relating to the clients’ category, to strategize on effective and engaging web content. • Responsible for developing presentations and delivering them to clients as necessary.

Requirements

• 4+ years of experience in writing for traditional or digital agencies, in-house marketing or communication teams. • A proven track record of creative ability and judgment, successful client contact experience, the ability to work collaboratively with account management, excellent presentation skills, successful experience in managing creative teams and multiple accounts, and the commitment to go the extra mile in time and effort to produce the very best work • A deep understanding of how content can drive cross-channel business value. • Excellent grammar, writing, copy-editing and communication skills, including the ability to adapt writing style to appeal to different audiences and adhere to established brand voices. • Passionate about excellent writing that is thoughtful, meaningful, provocative at times, clear and inspiring. • Writing style to appeal to different audiences and adhere to established brand voices. • Strong critical thinking skills. • Basic HTML coding ability and understanding of WordPress and other content management system (CMS) platforms a plus. • Experience working with remote teams, and demonstrated empathy for regional needs and preferences. • Experience working with material in the related fields: Legal, Finance etc.